Actifio Extends Copy Data Virtualisation Platform With Actifio Sky

New virtual appliance-based product initially supports Remote and Branch offices and cloud-based use cases, represents key milestone in emergence of “Actifio Anywhere” delivery model.
Ash Ashutosh, Founder & CEO at Actifio
Ash Ashutosh, Founder & CEO at Actifio
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Dubai - Dubai - United Arab Emirates

DUBAI, UAE - May 4, 2014 - PRLog -- Actifio announced a significant expansion of its product portfolio, dramatically increasing the scope and scale of its enterprise-class data virtualisation platform. The new offering will extend the functionality of Actifio’s copy data solution, making a virtual instance of the company’s Virtual Data Pipeline™ technology available wherever application data may reside, from the data centre core to the public cloud.

What Actifio Does

Today, distributed enterprises are focused on improving resiliency, agility, and mobility toward cloud-based infrastructure, even as the sheer volume of data they need to manage is exploding. Actifio’s copy data virtualisation platform solves these problems, replacing a complex tangle of siloed storage and data management systems – all creating copies of the same production data – with a single solution that lets customers:

1.      Capture data from production applications according to an SLA that can be defined in just a few clicks and changed at any time,

2.      Managethe lifecycle of that data in the most efficient way, through the creation of a single “golden master” that can be stored anywhere and updated incrementally forever, and

3.      Use that data to spin up an unlimited number of virtual copies for any use, at any time and anywhere.

Actifio virtualises data as other technologies have virtualised compute and networking, decoupling increasingly strategic enterprise data from increasingly commoditised enterprise infrastructure. IDC estimates the worldwide market for products and services in this space, which it refers to as ‘copy data management’, at $46 Billion this year.

“The copy data problem is a huge challenge that European CIOs raise time and time again in conversation. IDC found that on average 65% of external disk storage capacity is used to store copies of production data. Companies create snapshots, clones, replicas, archival, and backup data to fulfill increasing requirements to develop new (primarily mobile) applications, fulfill tighter regulatory requirements around data protection and disaster recovery (for example the pending EU data protection regulation) and provide data for analytics and reporting purposes.” said Carla Arend, IDC’s EMEA Software Program Director. “Actifio has an interesting approach to solving this problem: by combining copy data virtualization, storage efficiency and application-aware data management services, Actifio enables companies to provide virtual copies of the data for the various different use cases.”

Until now, Actifio has delivered this capability through the custom configuration and deployment of an integrated appliance combining hardware and software, called the Actifio CDS. Actifio CDS supports a complete range of platforms (VMWare, Windows, Linux, AIX, Unix…), applications (VMWare, SQL, Oracle, Exchange, Sharepoint, SAP…), and use cases (backup, snapshot, BC/DR, development and test, compliance, analytics…), scaling up and out well into the multi-petabyte range.

Actifio Sky™

Actifio Sky is a new generation of Actifio technology built entirely on the foundation of the company’s Virtual Data Pipeline technology, now protected by an expanding portfolio of 36 in process or approved patents. It extends the power of copy data virtualisation from the data centre to the edge of the enterprise, and beyond that into the cloud.

Actifio Skyoffers a new level of deployment flexibility and range, making it easier and in some cases possible to move data back to a central data management site to improve data protection, governance, and analytics. Actifio Sky will be offered first in a ROBO Edition for Remote / Branch Offices (ROBOs,) and a Cloud deployment option for businesses looking to shift enterprise workloads into the cloud. Together with Actifio’s CDS data centre appliance, Actifio Sky eliminates barriers to data mobility from the edge to the core, enabling transformational data management velocity and scale across the enterprise.

Built on the core VDP technology, Actifio Sky’s capabilities now include:

·        Easy Download and Deploy with a consumer-grade UI delivering an intuitive, point-and-click data management delivering faster time to productivity

·        Application-centric, SLA-based management for powerful remote data protection and disaster recovery for applications

·        Rapid recovery from remote site failure, centrally, or into the cloud

·        The ability to vault data directly to public cloud storage services including Amazon Web Services

·       Patented Dedup-Async Replication for network-optimised data replication and space efficiency through Direct-to-DeDup storage.

“Actifio Sky represents a powerful addition to the Actifio Copy Data platform. Customers will now be able to apply copy data virtualization at remote sites or chose to select data protection via Cloud services.” said Anand Choudha, Managing Director at Spectrami. “Again Actifio has enabled customers to further reduce their overall costs associated with copy data management so they can focus on more strategic aspects of their business.”

Mohammed Suleman, General Manager, Enterprise Objectives adds, “Actifio Sky enables customers to build a data protection and consolidation strategy that has predictable costs and concrete measurable business benefits. Especially branch or remote offices with no IT presence have always been difficult to handle .”

“Actifio Anywhere”

The company announced both deployment options of Actifio Sky in the context of a broader product vision than has previously been discussed.

“Actifio Sky is already giving our enterprise customers access to data sets they’d never been able to gather, analyse, and protect before, and simplifying the customer deployment model of our cloud service provider partners,” said Actifio Founder and CEO Ash Ashutosh.

“Enabling Actifio’s technology to run on a virtual appliance has been a key milestone in our platform vision right from the start. With the launch of this platform extension, we’re demonstrating the depth and breadth of our underlying technology, and taking an important step toward letting an even broader range of customers across every geography, vertical, and market segment tap the power of Actifio’s copy data virtualisation model in whatever form makes the most sense for them; As a fully integrated appliance leveraging bundled, existing, or third-party storage; as a virtual appliance which can be deployed readily into the edge or the cloud; or as a cloud-based platform-as-a-service (PaaS,) available on demand and accessible through any device.”
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