FaceKoin.com Launches in Bucharest, A Seamless Next-Generation Biometric Loyalty Program

BUCURESTI, Romania - Jan. 5, 2026 - PRLog -- PayByFace, a Romanian technology company specializing in advanced digital solutions, today announced the launch of FaceKoin Club (https://facekoin.com), a next-generation biometric loyalty platform designed to transform how local businesses engage with their customers.

FaceKoin Club leverages secure facial recognition technology to eliminate physical cards, mobile apps, and QR codes from traditional loyalty programs. At checkout, customers simply look at an iPad or Android tablet, and the FaceKoin system instantly recognizes them, checks them into the loyalty program, and automatically applies any eligible rewards, offers, or discounts—within seconds.

Designed specifically for high-traffic environments such as coffee shops, gyms, and restaurants, FaceKoin Club helps businesses in Bucharest increase customer retention, reduce friction at the point of sale, and deliver a seamless, modern customer experience.

"Consumers today expect speed, simplicity, and personalization," said a representative of PayByFace. "FaceKoin Club removes unnecessary steps from loyalty programs and replaces them with a secure, effortless experience that works the moment the customer walks up to the counter."

Key benefits for Bucharest businesses include:

• Faster checkouts with instant customer recognition
• Higher loyalty participation rates without cards or apps
• Automatic reward application, reducing staff workload
• Modern, contactless experience aligned with evolving customer expectations

FaceKoin Club is fully compliant with data protection and privacy standards, using advanced security protocols to ensure biometric data is encrypted and handled responsibly.

The platform is now available for businesses across Bucharest and can be easily deployed using standard iPad or Android tablets, with minimal setup and no disruption to daily operations.