Actionable Book Summary: Anything You Want by Derek Sivers
Unlike other business books, that really long and complex, Anything You Want: 40 Lessons for a New Kind of Entrepreneur reads in under an hour. And believe me, that's the beauty of this book. You'll be thinking about the lessons inside this book.
How Derek Sivers, the founder of CD Baby, now the largest online distributor of independent music in the world, actually started the company. How it became so big, though he didn't want it to grow, sold it later for $22 million and what are the lessoned learned.
The Core Idea:
Instead of trying to build this huge business that will devour other companies alike, try to make it small. Don't do it for the money. Help other people fulfill their dreams and make sure that what you're doing makes you happy. Eventually, money will come.
Lesson #1: Instead of Trying To Build This Massive Business, Make it Small
Instead of trying to make it big, I was going to make it small. It was the opposite of ambition, so I had to think in a way that was the opposite of ambitious." Derek Sivers
It sounds bizarre and quite different from what everyone else is advising about building a business. Silicon Valley entrepreneurs are restlessly fighting for market share, funding, more customers, and desperately trying to achieve their biggest dream – becoming the next Apple. However, getting bigger is not always the best approach and don't go crying to your mom when nobody wants to invest in your company.