Millennials Mark Fastest Growing Segment of Plastic SurgerySelfie, Social Media Generation Discards Cosmetic Taboos and Starts Trends
By: Accents Cosmetic Surgery Much of this rapid growth among Milliennials can be attributed to the 20-something's devotion to selfies and the social media influence of celebrities like the Kardashians. In a recent American Academy of Facial Plastic and Reconstructive Surgery survey, 82% of surgeons responding said celebrities were a major influence in a patient's decision to have plastic surgery, and two out of five surgeons reported patients sought cosmetic procedures to look better in selfies. "The Millennials are more dialed-in to social media than any other segment of the population," According to Dr. Berkowitz, he's seen a significant increase in younger patients at Accents primarily for non-surgical aesthetic procedures like CoolSculpting, facial peels, Botox, Juvederm, and other injectable treatments for fine lines and fuller lips. "Non-invasive procedures like lasers and injections are more appealing to young people. It gives them a chance to make gradual aesthetic enhancements before the signs of aging are even a concern," said Berkowitz. "It's not just injections for those who want pouty-lipped selfies, either. In 2014, 90% of new mothers were Millennials, growing the number of those seeking stretch-mark treatments, and we've seen an increase in traffic for procedures like lip Juvederm injections, cosmetic Botox, liposuction, non-surgical body shaping (CoolSculpting) Dr. Berkowitz said the influence of celebrities and social media on Millennials' decisions to have cosmetic, especially facial, procedures is powerful, but he also noted this younger group is savvier about procedures because of the wealth of information available to them. Berkowitz always urges consumers of every age to select a board-certified surgeon that specializes in plastic or aesthetic surgery specific to their needs, and warns that choosing a surgeon based on price rather than qualifications can have catastrophic results. For press inquiries, please contact SherrieHandrinos@ About Accents Cosmetic Surgery Accents Cosmetic Surgery, founded in 2006, is a medical spa and cosmetic surgery facility located in Sterling Heights, MI, a suburb of Detroit. They treat patients from as far as Ann Arbor or Lansing because they specialize in high-tech and breakthrough methods to generate the best possible results. The procedures they perform include Vampire Facelifts® and laser blepharoplasties as well as more traditional procedures including chemical peels and liposuctions. http://www.accentscosmeticsurgery.com End
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