AdIQuity Mobile Ads Platform now clocking 14 Billion Ad requests per month

Jan. 31, 2012 - PRLog -- AdIQuity - Global Mobile Ads Platform announced today that it is now  serving 14 Billion Ad requests per month across 220+ countries. This  signifies a growth of 600% in the last 9 months of its operations.

The growth in AdIQuity's publisher base has come on the back of its  continued refining of the yield optimization platform combined with the  on-boarding of several Mobile Ad network partners across the globe.

AdIQuity helps global as well niche mobile ad networks access quality  mobile user traffic in a scalable manner thus helping them solve the  publisher acquisition and maintenance challenge.

AdIQuity also recently announced the launch of its Real Time Bidding  Exchange, which made them Asia's first RTB exchange for Mobile Ads.

The platform today has more than 40+ demand side partners which give  them access to a diverse and global Mobile Ads inventory. On the supply  side, AdIQuity continues to strengthen its app developer and publisher  base across the world who are increasingly seeing significant value in  AdIQuity's offering.

AdIQuity supports a wide range of mobile application platforms including  iOS, Android, BlackBerry, Java, Symbian, Windows, Bada, WebOS, Palm,  Brew and PSP. AdIQuity's Mobile App traffic today contributes 32% of the  overall traffic, and has grown by 25X in the last 6 months.

The growth has also lent geographical diversity to AdIQuity's mobile  traffic, with the following breakdown:

South Asia 29%

Europeand Middle-East 22%

South East Asia and Australia 16%

North America16%

Africa-- 9%

South America-- 8%

"I am happy that we have reached a significant milestone. Our strength  is superior technology coupled with operational excellence which  delivers better value to our partners. Increased confidence shown by the  developers and publishers on our platform is testimony to that. We  recently launched real time bidding platform for mobile ads which has  great potential and I expect this growth to sustain" - said

Anurag Dod -
CEO - AdIQuity

About AdIQuity:

AdIQuity Global Mobile Ads platform helps supply side partners (App  developers, Mobile Site owners, Aggregators, Telcos) better manage and  monetize their mobile properties. On the demand side, it works with  global/regional Ad Networks, RTB bidders, Agencies and provides them a scalable access to large and diverse mobile publisher base. The company is VC funded, and is head quartered in Bangalore, India.

Contact -

Sagar Manikpure

E-mail: sagar@guruji.com

Mobile: +91 9916090745