Is SEO Confusing Your Users?A new article from ProBonoSEO about how good search rankings and happy visitors translate into higher conversions and more business for you.
By: ProBonoSEO The new article, in association with a New York family lawyer (http://www.berkbot.com/) Follow the list of strategies to ensure that you're satisfying your users, getting them to stick around longer on your site, and come back more often. Searchers are quick to hit the back button and try something else when the page they land on doesn’t match what they’re looking for. You’ve probably experienced it yourself. You do a search, see a description that looks promising and click. But when you get there, the page is only marginally related to your search. That frustration you feel might be the same feeling your visitors get if you didn’t keep them in mind as you developed your SEO strategy. To avoid poor consequences, your SEO strategy needs to consider both the user and the search engines, preferably in that order. Accomplish that by: Figuring out what your customers are looking for. Satisfying customers’ needs with relevant and useful content that incorporates appropriate keywords. Linking to additional information within your site as applicable. Linking out to other pertinent sites for even more information. # # # A blog offering SEO tips for those seeking online marketing help, especially for gaining ground in search engines, such as Google, Bing, and Yahoo!. ProBonoSEO also has marketing tips for the legal business, attorneys, and law firms, in order to help get an organic presence on the internet. With new articles posted on a weekly basis, there's constant assistance for anyone in need of digital marketing help. End
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