Aspire inspires Virya Technologies channel swim

Aug. 11, 2011 - PRLog -- 22 Miles over 12 weeks is no mean feat especially for VIrya Technologies' Director Ruth Cheesley, who is taking to her local pool to raise money for those living with spinal cord injuries in the UK. The Aspire Channel Swim is one of the projects run by Aspire - a charity that offers support to over 40, 000 people living with spinal cord injury in the UK.

When asked why she decided to take part Ruth had this to say:

"It's a great opportunity to promote healthy lifestyles and regular exercise both for myself and my employees; as well as supporting a very worthy charity. It will also put our flexible working arrangements to the test (as anyone from our company that takes part will be starting work slightly later).

I'm also hoping to use it as an opportunity to improve my fitness and stamina hopefully without the crash and burn; (Ruth has Hypermobility Syndrome which can cause extreme fatigue) as well as maybe lose some weight along the way!"

The Aspire Channel Swim allow individuals, groups or companies to take on the challenge of swimming the English Channel (22 miles) in the warmth and comfort of their local swimming pool; doing as many or as few sessions as they like over a 12 week period.

Virya Technologies' ethos is based on the Buddhist practice of Dana, (generous giving) so taking part in and promoting this event falls comfortably in line with that ethos. It also  encourages individuals and businesses to come together to make a tangible difference in their communities, something that Virya Technologies always aspires to do.

If you would like to get involved you can go to: http://www.aspirechannelswim.co.uk/ or you can sponsor Ruth by visiting her fund raising page at http://www.justgiving.com/viryatechnologies2011swim.  You can pay by credit or debit card, and the money will go directly to Aspire. Where supporters are UK taxpayers, the charity will automatically receive 28% extra in Gift Aid, which makes Justgiving the most efficient way of sponsoring Ruth.

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Virya Technologies provide ethical technology solutions to small and medium sized businesses, charities, and not-for-profit organisations. We specialise in open source technologies such as Joomla!.