Trueventus – Internal Branding & Employee Engagement, Kuala Lumpur

March 7, 2011 - PRLog -- Studies have shown that corporate reputation can make up as much as 55 – 73% of a company’s share price. Managing organisation reputation has become one of the most important strategic imperatives for top management. An organisation reputation is derived from the way it is perceived by its stakeholders. These perceptions are impacted and influenced to a large extend by how the organisation behaves and performs.

The engagement of employees in managing corporate reputation is vital, as reputation is built from the inside outward. Living the brand promise, one has to start by transforming employees into reputation builders and brand ambassador in the quest of establishing and maintaining positive corporate reputation. This course is for you to pick up tips and how – to in training your staff to understand your marketing message, reflect your organization and promote your brand Deon Binneman, who is an expert in Reputation Management will show you how to strategically engage your employees and build a reputation from within, dynamically impacting your brand and image in the market & workplace.

You’ll walk away with practical knowledge in how to involve the workforce in building a lasting reputation, using tools such as internal communication, social media, training and corporate culture interventions.

For more information of the event, please visit http://www.trueventusnews.com/2011/03/general-management/...

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For more information, please go to www.trueventusnews.com