Global ITAM Leader Anglepoint Retains NINICO as Agency of Record

SAN JOSE, Calif. - July 10, 2025 - PRLog -- NINICO, a top rated public relations agency headquartered in the heart of Silicon Valley, today announced it has been retained as Agency of Record (AOR) by Anglepoint, the global leader in Software Asset Management (SAM) and IT Asset Management (ITAM). The agency will lead Anglepoint's strategic communications, media relations, and brand visibility initiatives across North America and key global markets.

"We're thrilled to partner with a forward-thinking company like Anglepoint," said Sarah Farant, Vice President of NINICO. "They are true category leaders, helping businesses navigate digital transformation with clarity and confidence. Our team is honored to support their next chapter of growth."

Trusted by the Fortune 1000 and recognized by Gartner as a top-ranked SAM provider, Anglepoint enables global enterprises to reduce software costs, mitigate compliance risk, and optimize IT investments. The partnership with NINICO marks a pivotal step in the company's efforts to amplify its industry leadership and brand presence worldwide.

"Anglepoint continues to evolve and expand globally, and we need a communications partner who can match our pace and elevate our story," said Helen Piña, VP of Global Marketing. "NINICO brings the strategic vision and creativity we were looking for, and we're excited to collaborate with them in this new chapter."

About Anglepoint
Anglepoint is the leading, global provider of IT Asset Management and cloud managed services, driving cost optimization, risk mitigation, & operational excellence within the software, hardware & cloud licensing estates of the world's most complex organizations. We deliver end-to-end managed services, including program strategy development, technology selection, & implementation to the Fortune 1000. www.anglepoint.com

About NINICO
Founded in 2011, NINICO is an award-winning communications and creative agency. With offices in San Jose and Los Angeles, the firm has built a reputation for bold storytelling and delivering impactful campaigns that influence opinion, inspire action, and ignite change. From Fortune 500 brands to regional market leaders, NINICO partners with clients across industries to shape narratives, elevate visibility, and drive measurable success. www.ninico.com