Grammy Awards: Africa finally has its own category – but at what cost?

There's no substance, like nobody is talking about anything. It's just a great time, it's an amazing time … But at the end of the day, life is not an amazing time.
By: The Conversation
WASHINGTON - Feb. 3, 2024 - PRLog -- By: Eric Charry, Wesleyan University

For the first time in its 65-year history the Grammy Awards in the US has introduced an African category, Best African Music Performance, which recognises the song of the year.

The Grammys is the most prestigious award in the largest music industry in the world. Its focus has always been US music styles in categories like pop, R&B, rap, country, jazz and classical.

As musical styles from abroad (or in Spanish) have moved into the US commercial market, the Grammy Foundation has tried to recognise them – beyond the generic "folk music" category it first used to put them in. So categories were established like Latin, Mexican, reggae, world music and global music.

Now Africa has its own best song category, the first continent with this distinction. This is clearly a nod to the growing popularity of African music in the US – notably Afrobeats from Nigeria.

Few African artists received Grammy nominations until 1992, when the Best World Music Album category was added. A diverse range of African music came to dominate this category. But "world music" was criticised for being outmoded. The award was renamed Best Global Music Album in 2021. The reasons given included:

The change symbolises a departure from the connotations of colonialism, folk and 'non-American'.

The new name came with a shift in which music received nominations. "World music" tended to recognise regional music styles released on small independent labels. "Global music" was seemingly more focused on more commercial music that was also reaching the US charts. It tended to reward Afrobeats and other popular electronic dance music that took creative cues from the US.

Happy Valentine's Day

The Conversation
News You Can Trust
Source:The Conversation
Email:*** Email Verified
Tags:Black History Month
Location:Washington - District of Columbia - United States
Account Email Address Verified     Account Phone Number Verified     Disclaimer     Report Abuse
So Seductive Kiss Fans PRs
Trending News
Most Viewed
Top Daily News

Like PRLog?
Click to Share