How NYU Langone Uniquely Advertised Their New App Using a Moving Billboard

See how NYU Langone advertised their new app using a LED digital truck!
DALLAS - July 15, 2021 - PRLog -- Bulldog Mobile Billboards were asked to represent the NYU Langone app which helps clients find doctors, schedule appointments, view test results, refill prescriptions and get virtual urgent care.

The NYU Langone Health app is available on both the Apple Store and Google Play.

This six week campaign combined the use of a vinyl wrapped glass walled truck with a Doctor's office waiting room scene built inside.  An LED screen provided an entire wall as a backdrop that played a rotating series of scenes including a lighthouse/beach; a NYC urban residential area; a park view with big city in the background; a bridge and NYC skyline; a subway and an orchard view all with the tagline and primary message that you can access your healthcare from wherever you are with the NYU Langone Health App.

Our dedicated driver, James, was given destinations to cover each day throughout the New York City and Northern New Jersey area.

Moving Billboards Are an Experiential Form of Advertising That Attracts More Viewers

Moving billboards are an innovative way to advertise that will attract the attention of your target audience. Especially, if you are using a glass walled display truck that you can use to create a mobile showroom which will help your audience keep entertained. It's an experiential form of advertising and this helps your audience remember your message better by keeping the advertising interactive.

Moving Billboards Can Be Anywhere or Stationary

Typical traditional billboards can only be in one spot and it's easy for viewers to forget. They simply drive past it and they forget the message much more quickly than with moving billboards. However, with moving billboards they have the option to be stationary or mobile. If they are stationary they can be in any populated areas whether it's a shopping district or by a big event that will attract a large number of people. You can also choose to have these driven through rush hour traffic or down major roads which will also grab the attention of several viewers too. This fun way of advertising will help your viewers remember your brand better.

If you would like to feature your brand in New York City, northern New Jersey in a branded glass walled truck, LED truck or a combination, call Rod Collins at (214) 724-2729 or email to get started. You will be glad you did.

Rod Collins
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