New book "Not Today" shares business leaders' heartbreaking story that led to global study

Harvard Business School's Len Schlesinger calls the book "totally different and refreshingly so" while Boston Celtics' Brad Stevens says readers will be inspired
BOSTON - June 15, 2021 - PRLog -- Five-year-old Ari Schultz warmed the hearts of millions on Inside Edition, ESPN, New York Post, ABC World News, and People. Now, you can discover how his parents, successful business leaders Erica and Mike Schultz, learned to thrive in life and business after his death.

Interweaving their son's poignant story with effective productivity and happiness strategies, Not Today: The 9 Habits of Extreme Productivity, shows how anyone can better manage their time—while living a more energetic and meaningful life.

After reflection and recovery, Erica and Mike codified their method of coping and working and launched a global study to examine the work habits of extremely productive people. In Not Today, they reveal the 9 Habits of Extreme Productivity.

A percent of proceeds of all book sales during the launch will be donated to two charities near and dear to their hearts: Ethan Lindberg Foundation and Live4Evan.

In addition, anyone who purchases the book through June 18, 2021, will get free access to The Productivity Code online learning program (a $999 value).

The program includes:
  • Full instant access to all 27 lessons
  • 2 Assessments ($358 value)
  • Benchmark Report ($499 value)
  • Productivity Code Challenge Quick Reference Guide
  • Productivity Code Planner
  • Unlocking the Productivity Code eBook
  • Goal Setting Worksheet
  • Email Reinforcement
Simply forward a receipt of your book purchase to

With a foreword by Tom Rinaldi, reporter at Fox Sports, Not Today has received several endorsements.

"I had the honor of calling Ari one of my friends. He inspired me every time we were together with his toughness, spirit, and grit. I'm certain his story, shared in this book, will inspire you."
Brad Stevens, Head Coach of the Boston Celtics

"Ari fought a battle no child should be faced with, and he did it with such a brave face, constantly surrounded by his all-star family. We're all proud to call Ari and the Schultz family our friends and a huge inspiration."
David Ortiz, 3x World Series Champion

"Problems are the nectar of life--they challenge us to grow. In this book, Not Today, we see a perfect example of the tremendous strength we all carry deep inside."
Michael A. Singer, New York Times bestselling author of The Untethered Soul and The Surrender Experiment

"I'm bombarded routinely with books promising to make you more productive. They're loaded with charts and ridiculous claims. This book is totally different and refreshingly so!"
Len Schlesinger, Baker Foundation Professor-Harvard Business School, President Emeritus-Babson College

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