Help Your Local Restaurant (HYLR)
A mission-driven, surprise & delight initiative providing easy, incremental revenue opportunities to restaurants through free product sampling to consumers via restaurant home delivery throughout the US.
Local restaurants were one of the first industries who were hit by Covid. The sudden halt of people's everyday lives and quarantining has made every dollar count. Their nearest and dearest customers turned to takeout and delivery from those restaurants as a way to show support and help those businesses.
Seeing an opportunity to provide additional support, Christian Jurinka of Attack Marketing developed HelpYourLocalRestaurant (https://helpyourlocalrestaurant.com/)
For restaurants, HYLR provides direct monetary injections to their business, while also rewarding their customers with a surprise and delight, unboxing experience of finding a free product sample in their takeout/delivery orders.
For brands, HYLR provides product-exclusive, direct sampling access to target consumers in both a geo-targeted & affinity-based fashion, introducing their products to new consumers, supporting restaurants and giving customers coupons for future purchase.
The HelpYourLocalRestaurant initiative has supported local restaurants through the distribution of over 250,000 product samples and counting. In an environment where every little bit helps, HelpYourLocalRestaurant is making an impact, driving growth and goodwill, one restaurant, one free product sample at a time. To learn more, contact Christian Jurinka, firstname.lastname@example.org, or via https://helpyourlocalrestaurant.com/
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