Leadership Expert Steve Rangoussis Provides Insight on Producing Better Sales Professionals

PETALUMA, Calif. - Jan. 15, 2021 - PRLog -- San Francisco Bay Area sales leadership expert, Steve Rangoussis, announces the release of his nonfiction guidebook, Sales Demystified: An Insider's Guide to Building Better Sales Professionals (ISBN 978-1-7350092-0-9). Sales Demystified provides information on every aspect of the sales environment - including topics like leadership style, compensation, team building, hiring, and sales enablement - that can help both individual sales professionals and their sales teams succeed. A comprehensive guidebook for those who are new to sales, Sales Demystified is also useful for sales leaders and department managers in understanding how to develop efficient and effective sales teams.

Sales Demystified casts light on the sales profession mystique for those in non-sales functions, while providing salespeople in various positions actionable insights to fast track their careers to success. Based on the author's extensive sales and leadership career, the book, much like sales itself, uses the power of story to underscore life lessons, provide concrete career advice, unpack leadership techniques, explore the nature of influence, categorize the various iterations of present-day sales, and reveal the various technologies and their roles in the sales world.

"I wrote this book to help both front-line sales reps and sales team leaders," said Rangoussis. "Using my 25+ years of experience, I hope to help sales professionals learn to thrive and be happy, with proper skill development and direction, while also providing a road map for sales leaders who want to help average and above-average performers become significantly better through good coaching and team management."

Steve Rangoussis is an accomplished sales executive with an extensive background in sales enablement and sales force design. He is known for securing long-term profitable strategic partnerships with clients and is skilled in building and leading top-performing sales teams. He has worked as a sales leader in a number of industries, including manufacturing, business consultancy, and leadership training. Rangoussis holds a B.A. in Business from UC Irvine and an MBA in General Business Administration and Management from the University of Southern California. He currently resides in Petaluma, California.

For more information on the author or Demystifying Sales, please visit www.steverangoussis.com.