Free Webinar: Legal Marketing - Winning The Game They Didn't Teach You In Law School

MARLTON, N.J. - Aug. 30, 2018 - PRLog -- Les Altenberg, President of A.L.T. Legal Professionals Marketing Group will present the FREE Webinar, Legal Marketing: Winning the Game They Didn't Teach You in Law School on Thursday, September 13, 2018 at 12:30 EDT.

The presentation will focus on how attendees can position their firm to stand out amongst the competition, identifying those features that make theirs unique. Also to be discussed will be the benefits and drawbacks of the many alternative approaches to legal marketing, an examination of how return on marketing investment might be tangibly measured and how to actually get marketing initiatives implemented and implemented cost-effectively.

Among the topics to be covered are:

• How to Create a Unique Position in the Marketplace

• Leveraging What You're Really Selling

• Understanding What's In Your Marketing "Toolkit"

• How to Get the Most for Your Time (and Money)

• Getting a Handle on Costs and Timeframes

• Figuring Out How You're Doing

• Knowing How to Actually Make it All Happen

Attendees will take away an understanding of how to position their firms in a competitive market, develop a message that sells, utilize different marketing vehicles for different purposes and do so with an eye always on ROI.

Les Altenberg founded A.L.T. Legal Professional Market Group to provide law firms with strategic insight and resources to which they might otherwise not have access.  He is the author of numerous legal marketing articles that have appeared in such publications as The National Law Journal, Law Practice and the Legal Intelligencer, among others.

Register at http://legalprofessionalsmarketing.com/legal-marketing-we....

For more information, contact Jean Arlene at 856-810-0400.