Soundview to Host Interactive Webinar with Carmen Simon

PHILADELPHIA - Aug. 15, 2016 - PRLog -- Audiences forget up to 90% of what you communicate. How can your employees and customers decide to act on your message if they only remember a tenth of it? How do you know which tenth they'll remember? How will you stay on their minds long enough to spark the action you need?

In this Soundview Live webinar, Creating Memorable Content to Influence Decisions, Carmen Simon draws on the latest research in neuroscience and cognitive psychology to show us how to develop content that speaks to people's hearts, stays in their heads and influences their decisions.

You Will Learn:

·         How to create cues that attract attention and connect with your audience's needs.

·         How to use memory-influencing variables to control what your audience remembers.

·         How to turn today's intentions into tomorrow's actions.

About the Speaker:

Carmen Simon, PhD, is changing how the world communicates. A cognitive scientist, she has helped some of the world's most visible brands craft memorable messages by focusing on how the brain works. Carmen is the co-founder of Rexi Media, a presentation design and training company. She holds doctorates in both instructional technology and cognitive psychology, and is a recognized expert in presentation design, delivery, and audience engagement. Her sought-after keynote speeches unveil science-based techniques for getting others to see your way, remember your way, and go your way.

Learn more at  http://www.summary.com/track/_/Creating-Memorable-Content-to-Influence-decisions.

About Soundview Executive Book Summaries

Founded in 1978, Soundview Executive Book Summaries pioneered the concept of distilling the key points and ideas of full-length business books into easy-to-read 8-page text and 20-minute audio summaries, helping readers maximize their time and business intelligence. They have continued to enhance the summary content with author interviews, interactive author webinars, and video interviews with executives. Soundview's 100,000+ subscribers worldwide include CEOs, government leaders, entrepreneurs, business consultants, academics, and students. Soundview is a part of the Philadelphia, Pa.- based Soundview, Inc. Visit http://www.summary.com/new for more information about Soundview Executive Book Summaries.