OPTIMO unveils how to generate maximum revenue at Events and Venues

CHISWICK, U.K. - July 10, 2013 - PRLog -- OPTIMO, an industry leading software provider for events and venues reveals how clients are guaranteed to generate more revenue by using the solutions OPTIMO provides. Delivering a fully integrated ticketing, CRM and booking system, OPTIMO provides all the requirements that an event or venue needs to run optimally.

“OPTIMO is developed with one main thing in mind: to ensure our clients are a success,” says Deen Ossman, Chief Solutions Officer. “Our solution has built in processes to ensure that clients have the upper hand in the industry and can make profits. It’s all about seizing opportunities that you may not realise are there if you don’t have the right technology and software in place to point them out.”

OPTIMO reveals exactly how it ensures that clients get the maximum revenue out of their events and venues and with that why it has become an industry-leading software solution to the Events and Venues marketplace:

·         Multiple Sales Channels – expand the business by reaching to different segments of clientele in different ways. The Box Office handles walk ins, customers can book themselves via custom designed webshops and keep  corporate/VIP clients happy with the corporate sales channel

·         Ticketing - a flexible ticketing system that allows users to create packages for sale. Packages can be single tickets or whole hospitality packages that include merchandise or other add-ons such as car parking. Each ticket/package instantly calculates margins per deal so businesses can work out the profitability on each item sold.

·         Bookings – an integrated diary which manages all spaces, facilities and availability in real time, showing what is selling and what isn’t. At a glance users can see what is free to book, what resources need to be supplied and most importantly, can figure out how to maximise utilisation.

·         Treat every event or venue as a separate cost centre. This way success can be measured independently from all other assets.

·         Reporting – Real-time profit and loss reports allow staff to measure success instantly and to make decisions based on the latest information

·         CRM – record customer details to build up relationships and use it to market directly to them in future.

“We have a fantastic solution that is built in on best practices – it’s why OPTIMO is used by some of the biggest events and venues in the world,” continues Deen, “With the capacity to not only run a business, but to provide new revenue streams, OPTIMO is a software company that really invests in making our clients a success.”

OPTIMO provides comprehensive business optimisation software solutions to the entire events and venues industry, catering to Racecourses, Dinner Cruises, Multipurpose Stadiums/Arenas, Hospitality Providers, Event Promoters and more. Encompassing from ticketing to Finance, it is a truly integrated system. OPTIMO is available via in-house servers or as a cloud-based SaaS platform.

For more information on OPTIMO visit http://www.optimosoftware.co.uk

Editors Notes
the OPTIMO team has over 10 years’ experience delivering cutting-edge, end-to-end enterprise software solutions for world-class Events, Venues and Global Sponsorship. OPTIMO is built on specialist business applications to optimise budgets, CRM, sales order processing, approval flows, ticket inventory management, restaurant covers, suites, onsite services, F&B, merchandise, transport, accommodation and security - with the sole aim of maximising profits and providing a fantastic customer experience.

Media Contact (Contact Info)

Carlene Ahangama

Marketing Copywriter

0208 123 8720

carlene@programus.co.uk

Company Information

Deen Ossman

Chief Solutions Officer

+44 (0) 20 8875 0111

deen@optimosoftware.co.uk