Benefits of Custom Module Development in PrestaShop

Feb. 26, 2013 - PRLog -- PrestaShop is an eCommerce solution that depends to a great deal on the extensibility provided by its modules. These modules for PrestaShop are small programs that use its functionality and help change or add to it. Modules make PrestaShop easier to use and better customized. While there are countless free/paid modules online, some merchants may need a solution suited specifically for their store. Custom product help provide features in the online store as desired by the online merchant.

These modules help change or add to PrestaShop’s functionality without changing its core files, which ideally need to be isolated from all customization. PrestaShop modules(

 http://www.modulebazaar.com/en/19-prestashop-modules-addons  

) have the advantage of being as configurable as possible.

Custom PrestaShop modules provide the following benefits for the online store

Flexibility and Ease of use

Adaptability

Feature Extension of existing modules

New features specific to a market/product/store

PrestaShop module customization helps in creating/modifying modules for

Payment gateways  

eCommerce’s primary element is the Payment gateway. There are umpteen number of Payment gateways in the online market that need integration with your online shopping website. Custom PrestaShop modules can be created for specific payment gateways and any other functionality can be added or modified along with it.

Gift coupons/Vouchers

Every customer is different and every product or its market is different. An online merchant can customize his gift coupons or vouchers based on his products and based on the customer market segment he is catering to.

Search Engine Optimization (SEO)

SEO modules for PrestaShop help increase your page ranking with respect to search engines. It increases the hits to your website based on keyword search and other parameters and converts browsers to buyers. Some of the modules like Meta Tags controller, Header tags controller, Sitemap could be customized in order to enhance your SEO capability.

Social Media Integration

If an online store needs to become popular fast, it needs to be integrated with the Social media. Custom PrestaShop modules help in integrating with social networking sites like Facebook, twitter, Google+ and provide features like logging into the store site using Facebook credentials, like/share/post-on-wall plug-ins on the online store page, posting on customer’s facebook after order confirmation, etc.

eCommerce development solutions provided by PrestaShop’s modules have thrown open the floodgates to a wide range of possibilities for the online merchant to take advantage of, both in features and in flexibility. Optimum usage of these custom modules could make your store the best sought after!

Author:

eGrove Systems is one of the leading web development company. Egrove offers end-to-end solution for ecommerce websites where it succeeds in developing Wordpress development (http://www.egrovesys.com/application-development/wordpres...), Magento development services (http://www.egrovesys.com/application-development/magento-...) and PrestaShop Modules.