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Russ Dugger Adds Vacuworx Global as Secondary Sponsor for 2012 NASCAR Events
Oklahoma-based Vacuworkx Global is taking their motorsports marketing program to the next level with Russ Dugger Racing in the NASCAR Camping World Truck Series
The agreement between RDR and Vacuworx Global provides secondary sponsor placement on the #12 JPO Absorbents Chevrolet Silverado at the six races in which Dugger is slated to compete, including Bristol, Talladega, Martinsville, Homestead, Kansas, and Texas Motor Speedway.
Vacuworx Global serve the oil & gas pipeline and construction industries, and their products are designed to let construction machinery do the work and keep workers out of harm's way.
Shawn Lowman is Director of Sales and Marketing at Vacuworx Global, and has grown up in the motorsports world. Lowman's experience comes from virtually every corner of racing, from being a fan to owning a team to race car driving, all around a 20-year career selling aftermarket auto performance and racing products before coming to Vacuworx.
Lowman was also primarily responsible for the involvement of his company at the world-famous Vacuworx International Race of Champions at Tulsa's Chili Bowl Nationals. The success of those efforts combined with his own experiences made it easy for Lowman to recognize the value of a partnership with Russ Dugger Racing.
"Being in NASCAR with Russ gives Vacuworx a national platform to present our products and visibility in an area where the construction industry is increasingly prevalent," said Lowman. "There are tremendous B2B opportunities for us in NASCAR, and the ability to expose customers to an experience that strengthens our relationship with them is something we're eager to take advantage of."
The announcement of Vacuworx Global's decision to come aboard gives Dugger a lot of momentum going into his first race back as a NASCAR Camping World Truck Series driver. Kansas Speedway and the SFP 250 is right around the corner, and the RDR team has every intention of finishing races at the top of the charts.
"I'm looking forward to our debut race together in Kansas," said Dugger. "For me it's a return to the track I last raced. For Vacuworx Global, it's the beginning of a long partnership that is going to bring them onto the NASCAR stage."
He added, "It's a special feeling to be the driver that gives a company their first NASCAR race. Kansas is going to be a great race weekend...one that we'll all remember for a very, very long time!"
The NASCAR Camping World Truck Series will run the SFP 250 at Kansas Speedway on April 21st, which will air at 1:30pm on SPEED TV.
About Vacuworx Global
Vacuworx International is THE world leader in vacuum lifting equipment, which is the faster, safer, and smarter way of handling pipe, plate, and many other large and bulky types of material in the field. By utilizing the Vacuworx Advantage, you do not sacrifice the material, nor any type of coating on the material. The Vacuworx lifting system has been proven to improve load and unload cycles by as much as 12 times, while keeping employees safe and out of harm's way.
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Russ Dugger is a professional racing driver. His goal is to provide organizations a better way to energize their marketing efforts, by blending the excitement of motorsports with first-class, unparalleled customer experiences.