Experts in Web Design, Chicago Based Straight North Helps Businesses Improve Web Design Usability

Nov. 23, 2010 - PRLog -- Straight North, a premier Internet marketing firm specializing in search engine optimization (SEO) and Web design in Chicago, provides Web design usability solutions that help businesses improve website performance. Business websites work as a tool to convert traffic into leads, prospects into clients. Successful Web design usability effectively guides website visitors from the site’s home page to product pages, contact forms and shopping carts, helping businesses improve their customer base and increase profits.

“With the growing influence of the Internet in today’s market, simply having a website for business is not always enough,” said Chris Depa, Web designer at Straight North. “Web design usability is a huge factor, as a company’s website must be simple, easy to navigate, and communicate a clear message within a matter of seconds. Critical components include powerful content and effective SEO strategies to improve performance at every level.”

Straight North’s multilevel design strategy involves Web design, Web development, SEO and content, providing a complete solution for improved website performance. Additional services include branding and consulting, PPC (pay-per-click) advertising, and social media marketing through blog posts, Facebook and Twitter. Straight North clients can choose standalone Web design services or take advantage of the firm’s complete marketing services integration.

“The Internet has become a powerful marketing tool, allowing businesses to connect with a wider range of customers and prospects,” said Depa. “At Straight North, we have a goal for every Web page, every pixel and every click. We achieve these goals through close communication, strategic design and a commitment to success.”  

ABOUT STRAIGHT NORTH: Straight North (http://www.straightnorth.com/web) is a Chicago-based interactive marketing agency that provides creative, strategic and technology solutions focused on increasing our clients' revenue and advancing their brand. Straight North's services include Web development services, search engine optimization, interactive and social media strategies, branding and communication, graphic design, market research, strategy development, consulting and Web design in Chicago.

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Straight North (http://www.straightnorth.com/) is an interactive marketing firm that specializes in Internet marketing services and Web design in Chicago. Straight North provides results-driven web development and PPC and SEO services.