Text Give Eat: XIPWIRE teams with the Red Cross and Buttercream Truck to enable Cupcakes4Haiti

Feb. 5, 2010 - PRLog -- Philadelphia, PA – February 4, 2010 – Cupcakes4Haiti is a Philadelphia based campaign that will hit college campuses across the city from February 8th to the 12th.  During that week the Buttercream Truck will be giving away a cupcake for each donation made to the Red Cross.  Donations can be made through XIPWIRE by texting “Cupcakes4Haiti” to 56624.

XIPWIRE is waiving all fees associated with the Cupcakes4Haiti campaign, allowing 100% of the donations to reach the Red Cross. Unlike other text pledging systems donations can made in any amount up to $500. Contributions made through XIPWIRE will reach the Red Cross in a matter of days instead of weeks or even months. In addition, XIPWIRE's secure platform has all the necessary safeguards to allow people to text their donations with confidence.

During that week, The Buttercream Cupcake Truck, and 100% of the proceeds will be donated to the Red Cross, specifically for the relief effort in Haiti.

Cupcakes4Haiti is the brainchild of Temple University student, Seth Heirzenrater. Wanting to do something to help the victims of Haiti, Seth reached out to the Buttercream Truck and XIPWIRE to create the Cupcakes4Haiti campaign.
"I have always had a passion to serve. When I heard about the earthquake I like many other people began thinking about how I can help," says Seth Heirzenrater.


" I am so happy that Seth chose Buttercream for his idea, since I count on my student customers to keep me in touch with the pulse of our city. I approached XIPWIRE to partner with me to make it even easier for people to donate money and get cupcakes. I am thrilled to use my business to help others in whatever way I can," says Kate Carrara, The Buttercream Truck.

“XIPWIRE is proud to work with the Red Cross and the Buttercream Truck to support Seth in his valiant effort to help the people of Haiti,” says Sharif Alexandre, Founder, XIPWIRE.




For more information on how to participate, volunteer or get your company involved send an e-mail to Cupcakes4Haiti@gmail.com





About XIPWIRE
Founded in 2009, XIPWIRE is a mobile payment service that enables people to securely send and receive money using a simple text message. Headquartered in Philadelphia, PA, XIPWIRE leads the region in mobile payment technology with a strong focus on simplicity and security.  Its robust platform caters to individual users as well as merchants and non-profits.  XIPWIRE complies with all state regulations, operating with a SMS short code and certification from all major mobile carriers.  Signing up for a XIPWIRE account is fast and free.
Contact:
Sibyl Lindsay,
XIPWIRE INC.
VP of Sales and Marketing
1735 Market Street, Suite A-242
Philadelphia, PA 19103

sibyl@xipwire.com
www.xipwire.com





About Buttercream Cupcake Truck

Buttercream is a unique mobile business that uses the web and social networking websites to find the “hottest” spots in town, and bring the masses the best cupcakes on the planet. We hope to add a second truck this year, which will focus on brownies, cookies and other dessert delicacies.

At Buttercream, we aspire to make the world smile, one cupcake at a time.


Buttercream International, INC.
c/o Kate Carrara
M: 267-505-7486
www.buttercreamphiladelphia.com
buttercreamphiladelphia@gmail.com


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XIPWIRE enables people to securely send and receive money using a simple text message. People can now leave their cash behind and safely “xip” money to family and friends, as well as pay for goods and services, using just their cell phone.