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The Power of Transit Advertising for Your Brand
Transit advertising can be an excellent option for reaching a broad audience without much distraction. It creates a real-life experience for your customers and creates unique views that are easy to remember for a long.
By: HaulerAds Corp
Modern consumers seek experiences that are not just about convenience but also about cultivating their senses. Thus, your brand must find ways to get above all the noise and create meaningful experiences for your target audience while they commute.
How Transit Advertising Works
Transit advertisers have a unique opportunity to reach people during their commutes. Transit advertisements include static posters to digital video boards that play short ads and keep people entertained while waiting for their train or subway to arrive, or in vehicles travelling.
The vehicles are equipped with GPS trackers so that advertisers can measure ad exposure. You can also activate other technologies, like beacons or NFC tags, to create a more immersive experience for commuters.
Reasons to Invest in Transit Advertising
1. Has a broader reach
You can reach your audience where it matters most: when they're out and about and have their full attention. While you aren't competing for attention with other brands or distractions like digital ads; transit ads can effectively get your message out there.
2. It's relatively affordable
Transit ads are relatively cheap compared to other forms of advertising. You can negotiate a great rate by purchasing many ads upfront.
Transit advertising is highly adaptable based on your customer's location, the type of vehicle you want your ad on, etc.
4. Stay Relevant
If your ad changes over time, you can easily update it to keep it fresh and relevant to your customers. If your brand has a consistent look and feel, transit advertising provides another way to showcase your message.
HaulerAds Corp: Taking Brands Places
Hauler Ads is a digital platform connecting advertisers with local mass transit systems, allowing brands to reach millions of commuters daily. It is a service that brings transit advertising to life. With it,
If you are looking for a better way to blend what worked before and what works best now in out-of-home campaigns, Movia got you.
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