Savic's Digital Transformation In Marketing

NAVI MUMBAI, India - Nov. 17, 2020 - PRLog -- SAVIC Technologies, global IT & ERP Consulting Company has taken marketing to the next level with SAP Hybris Marketing Cloud. This modern technology solution enables marketers to successfully engage with today's customers with individualized offerings. When it comes to marketing, going digital has had massive consequences. So, there's no doubt that this digital technology can play a powerful role as a marketing tool.

Mahesh Kadam, Chief Marketing Officer at SAVIC Technologies, who has also worked at Prism Informatics Limited as a graphic designer in the year 2014 to 2016 has said, "SAP Hybris Marketing Cloud is a revolutionary initiative by SAVIC Technologies and I am proud to be a part of it. It will change the way marketing works."

Let us take a brief understanding of SAP Hybris Marketing Cloud :

The SAP Hybris Marketing Cloud would help organizations and marketers, understand their customers inside-out and could anticipate their next step. This would lead to effective decisions in driving demand and improving sales.

The Key features include :

• Consumer and customer profiling
• Segmentation and campaign execution
• Commerce marketing
• Marketing analytics
• Marketing resource management
• Marketing lead management
• Loyalty management

Marketers should not only rethink the strategy but also the whole marketing model and this tool will definitely lead them in the right direction.

This shift from traditional marketing tools to SAP Hybris Marketing Cloud will help in various ways such as :

• Real-time, Predictive, Customer and Consumer Profiling
• Highly Performing Visualization and Exploration Tools
• Intuitive Campaign Management Tools
• Support For Seamless Collaboration across Function
•

Marketers implementing digital transformation, should take small steps toward the larger goal. They should embrace more agile marketing which delivers changes in small chunks with condensed timelines. Digital transformation can potentially affect a huge spectrum of business operational and marketing activities.
https://www.savictech.com/marketing.php