Freeport Metrics Looks to Next Decade of Software Development, Breaking Away from Legacy Apps
Ten years of enterprise analytics and mobile development inform Freeport Metrics' future strategies for digital applications for HealthTech, FinTech, and FoodTech to help companies scale and grow.
By: Freeport Metrics
"Mobile applications are no longer 'nice-to-have' - they have become an integral part of doing business," says Andrew Gauvin, Principal and CEO, Freeport Metrics. "We are using everything from our ten years of experience in developing data-driven applications to help our customers and partners develop relevant, lasting, and purposeful solutions that truly help them with their work."
Freeport Metrics sees new opportunities to help B2B software catch up to the consumer market, including hands-free experiences aided by AI and machine learning tools, payments and banking as traditional credit card/paper check solutions lose relevance, and enhanced mobile options. The company has identified the following areas of focus as it works to develop new solutions that help companies scale and grow.
• Healthcare solutions using RFID and large-scale data sources such as the Internet of Medical Things (IoMT) to meet the needs of a new, connected care environment. The US recorded a 250% increase in funding for digital health from 2017 to 2018, reaching $14.6 billion, according to StartUp Health, and has begun Medicare reimbursements for remote patient monitoring and telehealth. These trends will accelerate with the advance of highly secure, data-driven applications along with platforms that can help service-driven environments to scale.
• Fintech and mobile payments: Smartphone dominance has driven a growth in mobile payments, which are expected to grow by more than 33% per year, according to Allied Market Research, becoming a $4.5 billion market by 2023. Forrester predicts that mobile e-commerce sales will increase to $3.5 trillion in 2021. Security and mobile development skills combined with user experience insights will drive further growth in these markets.
• Food and agriculture tech: Traditional food markets are being disrupted by progressive producers and sellers that are eager to reach new markets using data-driven technologies. One example, according to eMarketer, is that grocery app usage will grow by 50% this year in the US alone, from 18 million users in 2018 to 30.4 million in 2022.
To drive growth in these markets, Freeport Metrics has learned that enterprises and institutions will need the following skills in application development:
• Business Strategy: Working closely with companies and stakeholders to identify true pain points, needs, and expectations.
• Experience Design: Mining customer expectations to improve performance and usability.
• Data Expertise: Maximizing data access via scalable applications that use cloud infrastructure, IoT, and IoMT, and other data-rich sources.
• Payments Insight: Moving money through the payment chain in the most secure and efficient way at the least cost.
• Enhanced Security: Using tools and methodologies that protect individuals and patients and build trust.
• Mobile Focus: Developing applications recognize the inherent differences between mobile and desktop users, and mobile and desktop technologies.
"Mobile and enterprise application development has moved beyond the startup mindset of 'move fast and break things,'" says Gauvin. "In our decade of business, we've learned the importance of investing in research to truly understand the business issues, rigorous software development and testing procedures, security, and interoperability to ensure that applications deliver their promised value."
About Freeport Metrics
Founded in 2009, Freeport Metrics designs and develops award-winning business software brought to market by their clients to solve challenges and bring ideas to life. With locations in the United States and Poland, the company's distributed team approach ensures exceptional engineering and design combined with creativity and innovation. Boldly creative, technically precise. For more information, visit https://freeportmetrics.com
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