CustomersFirst Now (CFN) Named as a Leader in Customer Journey Mapping For Second Year by Aragon Research

Journey Mapping customer interactions improves Customer Experience
Journey Mapping customer interactions improves Customer Experience
DENVER - Jan. 17, 2019 - PRLog -- CustomersFirst Now, a Customer Experience (CX) and Journey Mapping company, has been recognized as a Leader for the second consecutive year in the Aragon Research Tech Spectrum™ for Customer Journey Mapping.

"We are thrilled that our journey mapping software CFN Insight™ has been named a Leader again this year, especially in a growing field of new products," says Kerri Nelson, CEO & President of CustomersFirst Now. "Our customers are getting value from our software because they are able to build multiple customer maps; analyze their end-to-end journeys; and most importantly, track actions based on knowing what are the highest impact touchpoints. CFN Insight™ ensures that our customers' maps are dynamic and actionable in order to drive business results."

Aragon Research has designated CustomersFirst Now as a Leader in the Customer Journey Mapping market category because according to their report, leaders have "comprehensive strategies, products, and services that align with industry direction and market demand, as well as effectively perform against that strategic backdrop1."

Aragon predicts that by 2021, 90% of enterprises will significantly improve their customer journeys to compete effectively and tap into new revenue opportunities.

About CustomersFirst Now

CustomersFirst Now is a leading Customer Experience company helping our customers implement market-leading CX and Journey Mapping programs.  As part of our solution, we developed CFN Insight™, an award-winning Journey Mapping platform that drives insights and actions to optimize the customer journey. We've found those companies who adopt our 'Customers First' approach see many business improvements, including improved acquisition, conversion, and retention rates leading to improved customer experience and financial outcomes. To get a free trial or demo, visit

(Aragon Disclaimer: *Aragon Research does not endorse vendors, or their products or services that are referenced in its research publications, and does not advise users to select those vendors that are rated the highest. Aragon Research publications consist of the opinions of Aragon Research and Advisory Services organization and should not be construed as statements of fact. Aragon Research provides its research publications and the information contained in them "AS IS," without warranty of any kind.)

[1] Aragon Research. "The Aragon Research Tech Spectrum for Customer Journey Mapping, 2019" by Jim Sinur, January 2019.


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