New Business Book Grows Profit Bootstrapping

ATLANTA - Nov. 6, 2018 - PRLog -- Vikki Jones borrowed fifty dollars from a friend and launched a company with one focus in mind: bridge the gap between mainstream and indie writers, storytellers and visionaries.

She founded and built a profitable business without external help or capital. Although challenging, bootstrap financing and growing a company organically can yield a high success rate. As a startup, reinvesting money earned from customers and simplifying helps visionaries reach goals.

Inspired to write her book entitled, 'Bootstrap' Jones gives the framework to start, build and scale a business successfully without outside financial backing. Jones says, "people should not delay or do nothing about their idea(s) due the lack of working capital."

"I started my company without funding, without capital, without anything. I had an idea, I had passion and I did something about it. I started where I was with what I had and successfully grew my company."

'Bootstrap financing is probably one of the best and most inexpensive routes an entrepreneur can explore when raising capital. It utilizes unused opportunities that can be found within your own company by simply managing your finances better. Bootstrap financing is a way to pull yourself up without the help of others.' - Entrepreneur

"In my opinion capital and support from venture capital firms afford enterprises a faster route to profitability. But, I've seen investors invest in products/companies that went nowhere. So, financial backing is not always what gets a company to the top."

"I believed in order to grow my company I needed investors, primarily for marketing and staffing. Experience has changed my thoughts on how a company truly grows - it's decision-making, customers, and you."

Mrs. Jones is founder/ceo of an award wining technology-based book publishing company - VMH Publishing; and a multi-platform media venture designed to entertain, inform and inspire people to live their best lives - VMH Magazine.

She has written for numerous media platforms including Thrive Global, Hers Magazine, Buzz Feed and photographed & covered conversations of stars such as Robert De Niro, Wendy Williams, Kevin Hart, Sir Richard Branson, Former President Barack Obama, and Michael Phelps (to name a few).

To request a review copy of 'Bootstrap', please contact VMH Publishing, Publicity Department and include your name, mailing address and publication or media platform along with ISBN: 978-1947928138.

Professional bloggers, vloggers, journalists, book reviewers and reputable media platforms only.

Email: pr@vmhpublishing.com

'Bootstrap' written by Vikki Jones is available at all major retail bookstores online.  (https://www.amazon.com/Bootstrap-Vikki-Jones-ebook/dp/B07...)