What We Learned (WWL) Scaling CourMed®
By: CourMed, Inc.
CourMed is a Side Gig
One of the realizations that our team has embraced for months is that CourMed is a side gig (aka Side Hustle). It's not a replacement for lost income or an option to leave your current job.
In our zeal to scale quickly we temporarily recruited Uber/Lfyt drivers and it never felt right. Our customers are an extension of healthcare delivery and that requires the CourMed driver to have an extension of empathy. Drivers must be mindful that the patient opening the door is receiving meds to rectify an aliment, therefore the CourMed driver should be the most encouraging force the patient encounters on the day of delivery.
When we conducted our Proof of Concept we utilized Stay-At-Home Moms. What we also learned is that Stay-At-Home Moms are the best drivers for our side gig.
1) They drive at their leisure during school hours
2) Kiddos not in school can tag along during deliveries
3) There is no person that they don't know is in their vehicle
4) etc. etc. etc.
Know Any Stay-At-Home Moms that would like a side gig? You have my permission to share this post with them....