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Birkenmeier Stein + Design transforms scattered data sets with Perfion PIM
Product information scattered in numerous Excel files. Elaborately and manually produced pricelists. Time-consuming, manual processes. All this will soon remain in the past at Birkenmeier Stein + Design.
At Birkenmeier Stein + Design, the leading manufacturer of stones and slabs for garden landscapes in Germany, managing and updating large amounts of product data is a constant challenge. Until now, product data, which could not be maintained in the ERP system, was stored and handled in numerous Excel files.
It was extremely time-consuming to find and maintain the desired data manually in these disjointed data repositories and the process was prone to error. Consequently, the company needed a future-proof solution for optimal product data management.
Managing all product information centrally in one place
The choice fell on the Perfion PIM system. Perfion is a 100% standard application for product data management, in which all types of product information such as text, images, video, meta data and other files can be stored and maintained. Perfion can be fully integrated with the Microsoft Dynamics NAV ERP system at Birkenmeier Stein + Design. This means that product master data stored in the ERP system can be maintained via Perfion. Consequently, users can manage all product data centrally in Perfion and always have the full picture.
Mrs. Nadja Bauer from the marketing department at Birkenmeier Stein + Design GmbH explains:
"With Perfion we get ONE reliable source for product data. Sources of error are eliminated and the time required for our pricelist production will be significantly reduced. In the future we don't have to set up our price lists manually. They will be created 100% automatically with the Report Designer in Perfion and therefore always provide updated product information and prices. The guarantee of accurate product data and the tremendous time savings are crucial to us."
About Birkenmeier Stein + Design
The Birkenmeier Stein + Design GmbH is a leading German manufacturer of paving stones, patio slabs, steps, bricks and pillars for residential environment design. The owner-managed family company has existed since 1949 and is now present with a concrete plant, a business/administrative/