Samsung Electronics Levant and BCI Reveal GALAXY S7 and S7 Edge
The Next Generation of Smartphones Represent the Core of the Connected Galaxy Experience
Mr. Chungsup Lee, President of Samsung Electronics Levant welcomed the guests by saying: "I am pleased to announce the next generation of the GALAXY S series: the GALAXY S7 and S7 Edge, demonstrate Samsung's leadership in the mobile market and its commitment in offering the best devices to the consumers. As in such a short period of time, the new GALAXY S7 started to drive massive global success,and we are anticipating great success in the region".
"The New GALAXY S additions are more than just a mobile phone, presenting a complete eco-system that is integrated together to provide the best in class technologies, aiming to elevate consumers' lifestyle and complement the evolving requirements"
The event continued with presentations showcasing the new smartphones features, and a speech from Mr. Fadi Baransi, Deputy CEO of BCI highlighting the partnership with Samsung Electronics Levant saying: "Being here in this event, represents our deep rooted partnership with Samsung since the debut of the first GALAXY S smartphone which has become the most popular smartphones series"
"With the new S7 and S7 Edge, consumers will have an exceptional mobile experience with advanced technologies, elegant design that carries the heritage of the GALAXY S series, unrivalled performance and unparalleled connectivity to a galaxy of products for a seamless experience", he added.
Galaxy S7 and Galaxy S7 edge introduce the first Dual Pixel camera on a smartphone, delivering brighter and sharper images, even in low light. Thanks to the revolutionary Dual Pixel technology, brighter lens with wider aperture, and bigger pixel, the camera has a faster shutter speed and a more accurate autofocus even in low-light conditions. Motion Panorama, a new camera mode, brings movement to traditional panoramic photos, giving the user a completely immersive visual experience.
The 5.1-inch Galaxy S7 and 5.5-inch Galaxy S7 edge are constructed with 3D glass and metal - all in a sleek design with durability and ergonomic curves for a comfortable grip. From work to play, the device's new Always-On Display, gives users a simplified, zero touch experience where they don't need to worry about missing a call or important notification.
Without compromising design, Galaxy S7 and Galaxy S7 edge both have increased utility withIP68 water and dust resistance. Edge UX; the advanced edge experience available on Galaxy S7 edge, provides convenience and increased efficiency by creating easy shortcuts to users' most loved functions such as email, selfie mode, panorama mode or third party applications.
Galaxy S7 and Galaxy S7 edge deliver fast wired and wireless charging technology. Additionally, the hybrid SIM card tray allows users to insert a microSD card for up to 200GB of additional storage.
Samsung also made significant hardware and software updates to optimize gaming performance on Galaxy S7 and Galaxy S7 edge. The powerful processer and bigger battery capacity ensure longer playing time, and the internal cooling system keeps the device from overheating. Game Launcher, a new add-on for gamers, allows users to manage battery consumption and minimize notifications. Additionally, users can record their gaming experience or share their screen to play with others. Paired with Galaxy S7 and Galaxy S7 edge, Vulkan API gives users the ability to play high-performance graphic games with lower battery consumption.
Samsung continues to push the boundaries of hardware, software and services to create devices that are designed to improve how consumers connect, share, organize and get more out of life. The company is redefining what is possible, beyond the limits of today's technology, by introducing a constellation of seamless mobile experiences.
Whether it's the seamless connection between Galaxy S7 and Galaxy S7 edge and the new Gear S2 to monitor fitness, or connecting with Gear VR- Samsung redefines what's possible for the mobile experience and beyond.