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| ![]() Chargeback Resolution and Prevention for Merchants | eMerchantBroker.comEMB is the largest network of its kind. Through partnerships with Verifi and Ethoca, EMB provides merchants with the highest rate of chargeback resolutions and prevention.
By: eMerchantBroker Chargebacks amount to an overwhelming $1 million annually for merchants. As debit and credit card processing experiences the migration to EMV in the months to come, card-not-present (CNP) transactions will more than likely experience an increase in fraud. This has become a large concern for merchants that operate online. Chargebacks are already a big problem for merchants, but the thought of friendly fraud increasing may leave many merchants feeling helpless. According to a study by ChargeBacks911, a company founded to fight for merchants hit by friendly fraud, “banks may actually be encouraging friendly fraud by offering zero liability services and demanding only minimal substantiation for a consumers’ dispute”. A chargeback occurs when a customer files a dispute with their bank regarding a credit or debit card transaction. The problem for a merchant is when they are left out of the dispute process and are informed too late. According to EMB, in 58% of all cases, the merchant is never notified, leaving them unable to defend themselves against the initial chargeback. Many merchants do not realize how quickly chargebacks can start affecting their business. Chargebacks can create up to 270% of lost money on a single chargeback. For example, if a business suffers a $100 chargeback, it may end up paying $270 in fees. EMB’s chargeback shield for merchants is just one of the many reasons why they are the provider of choice for so many merchants. EMB offers immediate notifications when chargebacks occur so merchants can be proactive in the process. According to EMB, “Chargebacks pose a real threat to business owners, and can quickly eat away at your wallet. We want to help you battle chargebacks; The partnerships with Verifi and Ethoca have allowed EMB to create a chargeback alert and prevention system that is unmatched by its competitors. With Verifi’s new Cardholder Dispute Resolution Network (CDRN), merchants have direct control over resolving credit transaction disputes. Paired with Ethoca’s alert system, CDRN and EMB provides merchants with the highest rate of chargeback resolutions. For merchant chargeback insurance from EMB visit: http://www.emerchantbroker.com/ End
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