TechNavio Publishes New Research Report on the Cloud Computing Market in Latin America

LONDON - June 18, 2014 - PRLog -- TechNavio, the independent tech-focused global research firm, has published a new market research report on the Cloud Computing Market in Latin America, which is projecting a CAGR of 26.1 percent from 2013-2018.

The report covers key factors driving uptake of cloud computing services in Argentina, Mexico and Brazil.

According to TecNavio, factors like adoption of virtualization are influencing uptake of SaaS, IaaS and PaaS-based cloud services.

“Virtualization is essential for increasing IT efficiency, and it has made significant inroads in Latin America recently. Additionally, the number of virtual machines is expected to grow five-fold in the region, as it is becoming more of a necessity than an option for end-users to adapt to virtualization.”” says Faisal Ghaus, Vice President of TechNavio.

Additionally the TechNavio report cites a changing workforce environment as another major factor contributing to market growth in the region.

With constantly changing business scenarios, it is necessary for organizations to develop a mobile workforce to stay competitive. Hence, the demand for flexible IT services is also increasing, which can be met by cloud solutions. Also, the concept of BYOD, which allows employees to use their personal devices such as laptops, tablets, and smartphones for work, is gaining popularity.

Further, changes in work locations, time zone barriers, and the need to access official and confidential data via employees' personal devices is resulting in an increased demand for cloud services. In order to address these issues, IT service providers are now providing their cloud services tailor-made for smartphones and tablets. This trend is expected to strengthen in the future, thereby pushing the market's growth.

The TechNavio report also delves into market drivers and challenges expected to significantly impact market growth over the projected period.

To determine these market scenarios over the next 3-4 years, TechNavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.

If you are interested in more information on this topic and our upcoming research on the Cloud Computing Market in Latin America (http://www.technavio.com/report/cloud-computing-market-in...) please send an e-mail to media@TechNavio.com.

About TechNavio

TechNavio is a leading global technology research and advisory company. Founded in 2003, TechNavio has about 200 analysts globally and develops over 2000 pieces of research every year. We cover more than 500 technologies across 80 countries.

We focus on emerging trends that can shape a market, and model these trends using a mix of quantitative and qualitative tools in our proprietary research methodologies in order to build forecasts across market segments and geographies. These forecasts and analysis are used to help our customers identify new and existing opportunities in their markets. We also help customers assess their competitive position in a constantly changing technology market scenario.

TechNavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape in a range of markets. Our analysts obtain the information using a combination of bottom-up and top-down approaches, besides using in-house market modeling tools and proprietary databases. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.

Our large and growing base of happy customers include technology suppliers, end users, consulting companies, investment firms, research institutes and media worldwide.

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