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Lead Generation Tips Using SEO
Ultimately, article writing is the most likely way to generate more leads for your business and to expand your brand. Rich Preisig explains that companies of all sizes, from solo entrepreneurs up to the biggest companies in the world do the same.
By: Rich Preisig
You actually need to create a high quality site that will actually get attention online says Rich Preisig. There are some relatively simple things that you can do to help improve your online presence and the quality of your site. Of course, this does not come without a bit of work on your part. Let’s look at the elements needed to ensure your site is actually able to help you generate the leads you need to thrive. The following are the tried and true techniques that work for all sites, and they can still help you with your lead generation.
Know Your Audience and Choose the Right Keywords
First things first. You have to know the audience you are trying to reach if you hope to be able to generate leads that actually turn into sales. You are chasing a niche audience, so the better you know that audience the easier it will be to complete every other aspect of developing your site. For example, you need to have great keywords. To choose the keywords, you have to think about the things that your ideal customer would think about when looking up your product or service. Those intuitive keywords and phrases are the ones you will want to use, Rich Preisig says. - http://online.wsj.com/
Once you have a good set of keywords, it is time to move on to the next part.
Great Content in All Areas
Your site or blog, your social networking pages, and all of the other places you hold court online need to have high quality content and design. The information that you provide to your readers who find you has to speak to them somehow. It needs to provide some type of entertainment for them, or it needs to enlighten them and let them know more about a topic in your field. Rich Preisig says that the days of using keyword stuffing and subpar content are long gone. To impress and keep visitors, and to turn them into customers, you have to provide quality every step of the way. - http://www.crunchbase.com/
Incorporate Social Media
In addition, social media is here to stay, and you really do need to embrace it, Rich Preisig explains. Getting onto social media and sharing your content, and urging your followers to share the content, is a great way to start generating a great number of new leads.