Quality Business Signs Give Businesses a Competitive Edge

April 10, 2014 - PRLog -- A quality business sign is an effective form of advertising that can give a business a competitive edge.

According to Brad Peterschick, owner of Humble-based company Humble Sign Co., while the importance of a well-designed business sign is easy to overlook, it’s an essential part of owning a business.

“Your business signs may not seem like a big part of your business, but they really are an important tool that can give your business competitive edge,” Peterschick says.

It’s estimated that 50% of new customers first learn about a business from the company’s onsite sign.

Business signs are designed to reach and target customers immediately, and a properly designed sign will attract customers as well as give the business an extra boost, helping to put them ahead of the competition. According to some studies, signs are one of the most cost effective forms of advertising.

“A designer banner or sign created by a sign company in Houston will give your company image an immediate boost, for less money than other forms of advertising,” adds Peterschick.

Peterschick adds that with a properly placed business sign, there is no question if customers see it and respond. “There is no need to worry about whether your advertising is reaching your immediate market,” he said.

But business signs aren’t just for new companies. Older businesses as well as new startups both deserve an updated, fresh, and engaging business sign to help make a statement and to let customers know that they are there. “New signs with modern graphics and modern materials like plastic and fabric give your company a fresh new look that shows you are in touch,” says Peterschick.

Humble Sign Co. is proud to provide high-quality sign design and installation services to Houston, Texas and the surrounding areas of Humble, Kingwood, The Woodlands, and Spring TX. For more information on the cost effectiveness of a business sign, or to find out how a new sign can give your company the publicity that you need, visit www.signcompanyhouston.com.

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