Life Below Zero Demands Respect

READING, Pa. - March 28, 2014 - PRLog -- Most Americans don't have to deal with sub-zero temperatures, subsistence hunting, or abominable snowmen, but the people who call Alaska home enjoy a challenge. To celebrate the return of National Geographic Channel's Life Below Zero series, NeoPangea bundled up, strapped on our best snowshoes, and created www.zerodemands.com, a multimedia exploration of the virtues it takes to live in one of the rawest environments left on planet Earth.

Filmed in five different locations across Alaska, Life Below Zero chronicles the adventures of colorful individuals and couples who live in remote areas. The show reveals how challenging life can be in this land of unspoiled beauty and danger. The people who choose to live a rustic Alaskan lifestyle must possess the virtues of perseverance, ingenuity, resourcefulness, awareness, and bravery to be successful, so the series' website focuses on the requisite virtues that each of the featured characters exemplify.

Site visitors will be treated to exclusive content featuring the stars of Life Below Zero, including all-new video and audio clips, photos, and textual information about the Alaskan way of life. Immersive audio, subtle animations, and gripping narratives provide an insider look at the challenges of living on the frozen tundra.

National Geographic Channel's all-new season of Life Below Zero premieres April 17 at 9 p.m. Get a preview of the upcoming season at http://www.zerodemands.com.

About NeoPangea:

NeoPangea is a full-service experiential media design and production studio that delivers tailor-made, interactive experiences for real spaces and digital worlds. Working with Fortune 100 brands, exclusive destinations, international non-profits, leading industry trendsetters, and local start-ups, NeoPangea helps all manner of clients turn their creative visions into reality. The studio continues to transcend expectations in the design and execution of innovative digital and traditional marketing by fusing creativity, technology, and strategy to forge immersive experiences. From apps and websites to promotional spots and print materials, NeoPangea continually strives to craft unique advertising solutions imbued with charm, substance, and grace. Learn more at https://www.neopangea.com.

About Life Below Zero:

Life Below Zero follows six people as they battle for the most basic necessities in the state with the lowest population density in the United States. Living at the ends of the world's loneliest roads and subsisting off the rugged Alaskan bush, they battle whiteout snow storms, man-eating carnivores, questionable frozen terrain, and limited resources through a long and bitter winter. Some of them are lone wolves; others have their families beside them. All must overcome despairing odds to brave the wild and survive through to the spring.

About National Geographic Channels:

Based at the National Geographic Society headquarters in Washington, D.C., the National Geographic Channels US are a joint venture between National Geographic and Fox Cable Networks. The Channels contribute to the National Geographic Society's commitment to exploration, conservation and education with smart, innovative programming and profits that directly support its mission. Launched in January 2001, National Geographic Channel (NGC) celebrated its fifth anniversary with the debut of NGC HD. In 2010, the wildlife and natural history cable channel Nat Geo WILD was launched, and in 2011, the Spanish-language network Nat Geo Mundo was unveiled. The Channels have carriage with all of the nation's major cable, telco and satellite television providers, with NGC currently available in over 85 million U.S. homes. Globally, National Geographic Channel is available in 440 million homes in 171 countries and 48 languages. For more information, visit www.natgeotv.com.