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Follow on Google News | Spiral16 Releases ‘5 Social Media Steps for Financial Industry’ WhitepaperThe new whitepaper "Social Media for Financial Institutions in 5 Steps" has just been released as a free download by Spiral16 to help financial services companies start building their social media programs.
By: Spiral16 Adopting a social media program in the highly regulated financial services industry is a challenge. Such programs can build awareness and trust for financial institutions, but they must be developed in accordance with social media compliance needs and an eye on risk management. “Financial companies need to be in a constant state of listening, learning, measuring, and growing,” says Spiral16 CEO Tracy Panko. “Before jumping into the social media space, however, certain core elements—such as a social media policy, employee training, and archiving procedures—must be addressed.” The Spiral16 whitepaper “Social Media for Financial Institutions in 5 Steps” includes a vital framework that will help financial companies create a social media program that supports overall objectives, fits within regulatory requirements, and is measurable. The free social media for financial services whitepaper contains a five-step outline for: · Strategic online listening/monitoring · Creating a social media program that achieves business-oriented goals · Developing a social media policy · Building a training and education program · Documenting, archiving, and measuring social media Social media can help financial services companies build trust and solidify customer relationships. Learn what your company can do and build your program from the ground up. Click here to download the free whitepaper “Social Media for Financial Institutions in 5 Steps.” (http://financial.spiral16.com/ Further information designed to help financial institutions with social media—no matter their experience level—can be found on Spiral16’s dedicated financial social media page (http://financial.spiral16.com/) Spiral16 is a one-stop social media monitoring and engagement solution that helps firms listen, respond, and archive social communications— End
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