Kiddologic Partners with Ronald McDonald House Charities on Innovative Crowdfunding Campaign Rewards

MCMINNVILLE, Ore. - Nov. 1, 2013 - PRLog -- Kiddologic has launched an Indiegogo crowdfunding campaign to expand their award-winning bibit-all™ line.  The campaign features innovative “Get One, Give One” campaign rewards in partnership with the Ronald McDonald House Charities.  For every bibit-all™ reward given to contributors, Kiddologic will donate one to the Ronald McDonald House Charities - to be used in Ronald McDonald houses by guests and to give as a going home gift to families with infants or toddlers.  “Each bibit-all™ donated to Ronald McDonald House Charities will be custom embroidered with their logo, making them limited edition bibs exclusive to this campaign,”  says Kiddologic CEO Laurie O’Nion.

The Ronald McDonald House Charities provides a temporary home-away-from-home that serves and sustains families of children receiving prolonged treatment at area hospitals, as well as support to other programs that assist children in the community.

“The Ronald McDonald House Charities has a special place in the heart of Kiddologic,”  says O’Nion.  “In 2011, our youngest son was born two months early and spent a month in the NICU at Legacy Emmanuel Children's Hospital.  My husband and I, along with our older son (who was almost 3 at the time) experienced the enormous blessing of staying at the Ronald McDonald House at Legacy for that month.  It allowed us to be together as a family, just a few steps away from the hospital.  We will always be grateful for the convenience, financial savings, comfort and support that the Ronald McDonald House provided for our family during that time.”


Kiddologic hopes you will join them and be part of the growth of a new company and brand and a new must-have product, the bibit-all™.  “In addition, by supporting us, you can support a wonderful organization that helps families all over the world,” says O’Nion.   “In two meaningful ways, this campaign will help make parents lives easier.”

After the Indiegogo campaign is over, Kiddologic plans on running an annual “Get One/Give One” campaign for all web site sales to continue the effort to stock all Ronald McDonald Houses with the bibit-all™.

Kiddologic’s Indiegogo campaign can be seen at http://igg.me/at/Kiddologic/x/3444580.


About the bibit-all™:

The bibit-all™ is a must-have bib that finally gives parents an effective solution to a universal problem - mealtime messes at home and on the go.

Conventional bibs don’t provide effective coverage of baby’s clothes, and other ‘full coverage’ bibs on the market are lacking in true protection, comfort, quality, convenience, attractiveness, and affordability.  “I created the bibit-all™ to fill those gaps and provide what is truly the perfect bib,” says Laurie.

The super-soft, stretch terry bibit-all™ features long sleeves with ribbed cuffs, a high ribbed collar to prevent drips, and full coverage that extends to the lap. An innovative waterproof lining backs the front panel to prevent foods and liquids from soaking through. “This means less clothing changes, less laundry, less stains and greater peace of mind at home and on the go,” said O’Nion.

The bibit-all™ is made from high-quality, stretch terry and ribbing for plush softness, comfortable stretch, superior absorbency, and durability. The revolutionary lining is not only 100% waterproof, but is also a stretch knit that is soft, light and comfortable. The lightweight but durable PUL lining provides an effective barrier without adding bulk or restraint of movement.

The bibit-all™ is refreshingly convenient to use. Without snaps, ties or Velcro fasteners to fuss with, the super-stretchy pullover design and easy-in/easy-out sleeves make the bibit-all quick, easy, and comfortable to put on and take off. The bibit-all™ is also conveniently portable – it can be compactly folded or stuffed into a diaper bag pocket and still be wrinkle free when taken out for use. The bibit-all is conveniently machine washable and dryable. It retains its shape and quality, use after use and wash after wash.

The bibit-all™ is available in three colors: sky blue, wild orchid, and a gender neutral fresh lime.  It is also available in two sizes: 6 months+ for infants and 12 months+ for toddlers and preschoolers.  The fashionable colors and design make this bib an attractive accessory in any setting.  In addition, the bibit-all™ is affordably priced, allowing parents to keep multiple bibs in rotation and making it an ideal shower gift.

Finally, a bib that combines coverage, comfort, quality and convenience all in one attractive and affordable design!

The bibit-all™ has already won four prestigious product awards.  It is a Parent Tested Parent Approved winner, a Mom's Choice Award gold seal winner, a Mom's Best Award winner, and a BabyMaternity Magazine Award winner (named 2013 Top Choice of the Year for the bibs category).

About Kiddologic:

Laurie O’Nion’s previous profession, prior to being a mom and entrepreneur, was as a wildlife biologist.  In 2008, she joyfully traded her backpack for a diaper bag to become a full time mom.  Laurie and her husband were indescribably happy and grateful to become parents.

When their first kiddo was 6 months old and transitioning into solids, Laurie quickly realized the need for a better bib.  She tried many of the options available, and found that conventional bibs and so-called ‘full coverage bibs’ on the market didn’t provide true protection of her baby’s clothes and were lacking in comfort, ease of use, quality, and style.   Laurie started her company in 2010 to pursue the development of the bibit-all™ – in order to fill those gaps and that need both personally and in the market, and to create a job that she could do primarily from home with her little guy.

Laurie poured all her research skills into learning, planning, and implementing the many ‘moving parts’ of the business that were necessary to take her product to market.  She didn’t have a business background, but had always been a problem solver with an innovative nature—necessary qualities in a mom and in an entrepreneur.  Laurie had the willingness to learn anything and the determination, passion, and follow-through to make it happen.

The bibit-all™, which Kiddologic launched in the fall of 2012, is an award winning product available in stores across the country. And Laurie and her husband now have two wonderful kiddos, who are the CIOs (Chief Inspirational Officers) at Kiddologic.

“Both are dreams come true” says Laurie.

Kiddologic’s mission is to offer “the best of basics” – products that are smart, practical, and fashionable solutions to the universal challenges of parenthood.  The company’s focus is on improving the most essential baby care items that parents use every day.

Kiddologic: P.O. Box 68, Carlton, OR 97111

www.kiddologic.com