SEO stands for Search Enterprise Optimization

WEST MIDLANDS, U.K. - Oct. 21, 2013 - PRLog -- SEO once stood for Search Engine Optimization but now stands for Search Enterprise Optimization. This is due to the deliberate SEO attacks and SEO demise of Google who is blatantly bias and in favor of promoting and protecting its monopolisitic PPC revenue against all global market competition. Search Enterprise Optimization makes better sense as it rightly places the enterprise at the center of search and user experience and not search engines.

The only way for small, medium and large enterprises to win online worldwide from search to sales, ROI or conversion is to plan, perfect and bolster their online strategy still using keywords but more focussing on target audience, innovation, retention and their USP. Personally I think the Panda, Penguin and now Hummingbird algorithmn changes is Google running scared of the increasing global competition it faces as video scripts and social media platforms are no longer just for Internet giants.

Google is now teaming up with Facebook [See: http://www.techradar.com/news/software/applications/google-to-start-selling-ads-on-facebook-1191354] to not only jointly corner the global online advertising display ad market, but also capatalize on using global content which includes YOUR PHOTO and YOUR COMMENTS to bolster its ad revenue to shareholders. This is clearly monopolistic behaviour. Perhaps Google and Facebook needs to learn the lessons of appreciating the years or decade of FREE content submitted to them by their online users.

SEO - Search Engine Enterprise should now be all about your online business strategy, user experience and addding value to your target audience against all competition including Google or Facebook. The future of SEO regardless of what Google or Facebook plans or implements looks exciting for webmasters and online businesses of all sizes. Google and Fabeook is betting on a higher quality of video, social media and content submissions as the Internet/Web moves towards video and mobile user entertainment and engagement.

Are you Ready for SEO, Video & Social Media?

The big question and learning curve for many businesses of the world is are you ready for SEO, video and social media changes? Your business now has 'limitless' opportunities to reach your target audience through video, social media and mobile content and engagement in all languages. Another, big trend and learning curve is can your online business go global so you can reach people of all cultures and nationalities? SEO, whether from a seach engine or search enterprise strategic point of view is still relevant. Google is simply trying to 'force' the world to use only PPC. One has to now decide is SEO the cake and PPC the icing of your online business or strategy? See: http://searchenginewatch.com/article/2301732/How-to-Use-PPC-Data-to-Guide-SEO-Strategy-in-a-Not-Provided-World

The Internet/Web is always changing and slowly but surely giants are losing ground to innovative startups and for this reason search is now being 'encrypted' again to defend loss against the like's of DisconnectMe and other encrypted search engines. BING and Google are also at war over who has the best user search experience. The conclusion will always remain in the hands of online users as they choose whom they trust and prefer to advertise and do business with. It will be interesting to see if online users continue to submit their content for FREE to greedy and inhumane search engines or protect and hold their work for their own customers, business and ROI.

As for ranking high on Google - I just hope BING, YAHOO and DisconnectMe continue to reward quality over quantity and demonstrate a fairer global search system and experience for all. Watch out for other online marketing initiatives that give you a ONE-STOP SEO online and mobile advertising platform for less.

Have a great day.