Split Testing PHP Script Video Released

HIGH WYCOMBE, U.K. - Aug. 7, 2013 - PRLog -- One of the most vital pieces of information that most businesses would like to know about their online sales-letters (web pages describing products for sale) and squeeze pages (pages for collecting opt-in email addresses or leads) is the conversion rate of visitors to customers or leads/subscribers.   Additionally, in most cases, they would like to compare the conversion rates achieved by changing text or design elements of these pages, in order to maximize the conversion rate (known as “split testing” or “A/B testing”).


Split testing allows businesses to gradually optimize their sales-letters and squeeze-pages so as to maximize their conversion rate – and the higher the conversion rate, the more profitable it is to drive traffic to the page.


Answers 2000’s Click/Counter Tracker is a software solution to split testing and many other different kinds of internet marketing challenges.  Click/Counter Track is an easy to use PHP script ideal for small business use that is installed on the business’ own web site, and which includes a powerful split-testing feature – an unlimited number of split tests can be run at the same time, and each individual split test can compare the results of up to 20 different sales-letters or squeeze pages .  

In the case of split testing, Click/Counter Tracker will measure visitors and conversion rates of each sales-letter or squeeze-page in the campaign, allowing easy comparisons to be made.  Additionally, it is also capable of dividing traffic between pages, making it easy to do this comparison.     As mentioned, up to 20 pages can be compared within each split test – however a powerful feature of the software, is that if some pages are clearly not performing, these can be eliminated from the test, while continuing to compare the conversion rates  of the others.


A special demo video has been created by Answers 2000 and is available at http://www.youtube.com/watch?v=JT6fGPrgu2c .  The video explains the issues relating to split testing in more depth, as well as demonstrating how Click/Counter Tracker can be used to perform split tests, and to create more effective sales-letters and squeeze pages.




ABOUT CLICK/COUNTER TRACKER


Click/Counter Tracker is a leading PHP Script for tracking advertising links, advertising campaigns, website traffic, split tests and conversion rates.  The easy-to-use software is compatible with most web hosting companies. For more information about Click/Counter Tracker please go to http://www.scriptrocket.com/tsctrack.php