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Follow on Google News | Mudra Institute Of Communications, Ahmedabad Achieves 100% Placements, Surpasses Last Year's AverageDefying the trend of caution and restraint in some sectors of industry, Mudra Institute of Communications, Ahmedabad (MICA), India’s premier B-School in Communications Management, registered a 100% placement for 18th Batch of its flagship PGDM-C.
There were 6 offers at the highest salary level of Rs.19.6 lakhs p.a. CTC this year, which was marginally higher than last year’s single offer at 19.5 lakhs. The average salary crossed 9 lakhs for the first time to be at 9.2 lakhs this year against an average of 8.5 in 2012. The students also had good PPO and lateral offers this year, with 19 of them being placed by these processes itself even before the start of the placement season. The average salary for them was 11.75 lakhs. The largest intake was from Consulting, Media and Advertising companies, closely followed by FMCG, Digital/e-commerce, MR & Analytics, Automobiles, BFSI, Entertainment and Retail. Government/PSUs like ONGC made their presence, as also companies from Sports, Gaming, Entertainment/ Even for Summer Internships, MICA witnessed a surge in companies on Campus, particularly in the Digital and e-commerce segment. The highest internship offer was at 1.5 lakhs. Commenting on placements this year, Dr. Nagesh Rao, President & Director, MICA, said, “The industry, across verticals, is attaching a premium to the value that MICAn’s bring in, especially in their ability to focus on innovative, creative solutions and multiple bottom-lines - with equal emphasis on financial, cultural and human quotients. MICA has also stayed ahead of most in its curriculum development relevant to industry’s needs. It’s the only B-School offering a specialization in Marketing Research. This year, a new specialization, ‘Digital Communications Management’ is being offered to the incoming batch, besides other existing ones in Brand, Advertising & Media Management.” About MICA: Mudra Institute of Communications Ahmedabad, was established in 1991. In its relatively young history, it has helped produce and nurture outstanding students, many who currently hold senior leadership positions in India and abroad. Today, MICA is the most dynamic and academically engaging communications management school in India .It is the alma mater of professionals serving in marketing, marketing research, advertising, media and communications- For further information please contact: Prof Vaneet Chhibber Chairperson- Mudra Institute of Communications, Ahmedabad. Ahmedabad. India. Ph: +91-2717-308311, +91-8000098787 e-mail: vaneet@micamail.in web: www.mica.ac.in End
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