St. Lucia Record Labels Form Collaborative Partnership

Feb. 21, 2013 - PRLog -- Vieux Fort, St. Lucia, February 21, 2013/-- St.Lucia based record labels Lateko Records and 4Ya Records announced today an exclusive worldwide distribution and marketing partnership deal with distribution via DittoMusic.

Under the new deal the labels will continue to exist as separate entities, but will collaborate on the distribution and marketing of their products and the products exclusively marketed through Lateko Records and globally distributed via DittoMusic based in the United Kingdom with offices in the USA and Canada.

The first project slated for spring 2013 is a new single from Inspirational reggae artist Semi. “Semi is an enormously talented artist who has been working internationally on the music scene for sometime. His presence is very special and both organizations are very excited about this opportunity to bring Semi’s music and message to a worldwide audience” says Lateko Records Marketing Director Cola Elcock. The smoothly produced single “Look What Love Can Do” will be hitting online stores such as iTunes, Amazon, eMusic and others in early March 2013.

About Lateko Records
Lateko Records is a conscious music label that seeks to educate and entertain. Originally established in 2000 by Linus Elcock the label was originally known as PCL and released materials by Lenny Deneb, PCL Krew, D7 and One 2 0ne. In 2010, Lateko Records released the critically-acclaimed Lenny Deneb album “Solidarity” which received exposure around the globe including the UK, Germany, Italy and USA and an outstanding review from the Entertainment Bank.

About 4Ya Records
4Ya Records was established in 2006 by CEO Werner Francis.
The focus of the label is to promote young emerging talents in the conscious music domain and to market these talents to a worldwide audience.
To date 4Ya Records have released a number of albums including “Fresh Fire’ from gospel artist Angell, “Conscious Paradise” by Semi and the compilation album Militant 4 Christ featuring nine of St Lucia’s young artists.