Balance Interactive Co-Presents a Content Strategy Seminar at UserFocus 2012

Sept. 19, 2012 - PRLog -- Balance Interactive’s Carrie Hane Dennison, Content and Usability Director, and Lorelei Brown, a DC-based user experience designer, will co-present a content strategy session at UserFocus2012. They will be co-presenting “User-Focused Content Strategy that is Just Right.”

If you think your organization is too small for content strategy, you don’t know where to start on a massive project, or how to incorporate it into your current process, this is a must see presentation. Dennison and Brown will break down content strategy into its parts and show how anyone can fit it into what they do. They will also show you ways to sell it to your boss and evaluate your strategy’s success.

UserFocus 2012 will be held on October 19 at the National 4H Conference Center at 7100 Connecticut Avenue, Chevy Chase, MD 20815. UserFocus2012 is The Washington DC Chapter of the User Experience Professionals Association’s annual user experience conference hosted for user experience professionals looking to learn about trends, methods, and case studies and network with like-minded professionals.

Details are available at http://uxpadc.org/userfocus

Located in Springfield, Virginia, Balance Interactive is a full-service web development and design firm. The company helps trade associations, corporations, and government agencies strategically use online technology to better communicate with customers. Balance Interactive is a Small Business Administration (SBA) certified woman-owned business and WBENC certified. The company is also registered with Virginia’s Procurement Portal (eVA) and the Ariba Commerce Service Network. The company’s website is http://www.balanceinteractive.com.

For more information contact Valerie Klemencic at Balance Interactive, 703-451-8675.