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The Advantages of Email Marketing Vs. Direct Mail
One of the best things about email marketing is specificity. Many may not know this but, it is possible to create email lists that target just the audience you want to reach.
By: Bulk Email Software Superstore
There are several reasons why you would want to use email marketing as opposed to direct mail marketing. If you examine the numbers, you'll find out the tally shows that email marketing is fair superior. You can save money with email list marketing( http://www.americaint.com/
In addition to the lower cost factor, email is also a much more flexible option for marketing. Email is malleable and adaptable, meaning you can alter your message more easily and quickly to adapt to trends and changes in your industry. You can build your own targeted email list to make sure you get your point across to the right people. With direct mail, much more time elapses between brainstorming the marketing idea and actually being able to implement it. Between creating the ad campaign, getting it to the printer, getting it back from the printer, addressing all those envelopes, paying the postage, and delivering it to the post office, you could have sent countless emails, and for a good deal less money. Also, email allows your prospective buyers to take immediate action by including links in your email campaign. From your email, your clients can click right onto your homepage and make a purchase. Direct mail does not afford you that - rather, the customer has to go figure out how to reach you from paper to PC or from paper to store. Bottom line, you want the best for your company, and email lists are an advantageous addition to your ability to achieve higher sales and higher revenue. So make sure to get the email lists that your business needs to thrive.
About Email Marketing Solutions
Email Marketing Solutions has been helping businesses increase their website traffic and exposure since 1997. They work with the most effective marketing methods and techniques available. Every day they leverage their experience to produce highly effective and precise direct email marketing software and services that work.
Bulk Email Software Superstore
1800 Northwest 15th Avenue Suite 100
Pompano Beach, FL 33069
9:30am-6:30pm (EST), Monday - Friday
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