E-commerce company, One Click Ventures, Re-brands AffordableScarves.com to Scarves Dot Net

March 5, 2012 - PRLog -- INDIANAPOLIS, IND. (Feb. 8, 2012): One Click Ventures is proud to announce the successful rebranding of Scarves Dot Net, formerly known as Affordable Scarves. From organic search to customer service, the transition from AffordableScarves.com to Scarves.net was a collaborative team effort. Along with a new domain, brand name, and logo, the online retail store now has a fresh, interactive feel.

One Click Ventures is hopeful that the rebrand will offer a personalized experience for the consumer with the help of feminine elements, hand-drawn graphics, and innovative resources. SEO Specialists Stacie Grissom, Sarah Heckle, and Sarah Thaman executed the new brand onto all social media platforms, such as the Scarves Dot Net blog, Facebook, Twitter, and Pinterest accounts. Team members also launched a number of resources building up to the switch, including an e-book titled All Tied Up: A Lookbook of Ideas, as well as Savvy Scarves, a collection of scarf news, inspiration, and advice from around the web.

The Scarves.net domain was acquired over a year and a half ago, becoming the first extensive SEO-related project for AffordableScarves.com. According to Director of Organic Search Haley Drummond, “The Scarves.net domain was such a success for SEO that we decided to switch AffordableScarves.com to the new domain.”

Until now, Scarves.net acted as a video-based guide featuring a series of tutorials on how to wear scarves, shawls, and wraps. The online retail store’s domain move, design update, and social increase will expectantly establish a distinguished and memorable brand and pave the way for future One Click rebrands.

About One Click Ventures:
Based in Greenwood, Indiana, One Click Ventures is an Internet media company that successfully operates a network of nine profitable ecommerce brands. One Click's growth originates from acquiring and enhancing websites with untapped growth potential, and employing a robust, cutting-edge marketing effort to drive significantly more traffic to these websites and maximize revenue per visit. The foundation for this growth is One Click's integrated, scalable, 100 percent in-house operational team, with expertise in technology, fulfillment, marketing, purchasing, and customer service.

One Click's current brands include SunglassWarehouse.com, HandbagHeaven.com, Socks4Life.com, ReadingGlassesShopper.com, Scarves.net, InexpensiveWatches.com, TheSunglassManOnline.com, ABCNeckties.com and TravelProducts.com.

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One Click Ventures is a rapidly growing network of market-leading online brands, fueled by acquisitions, technology, and cutting-edge marketing strategies.