Canines compete for top model crown
Mikki and PetPlanet.co.uk roll-out red carpet for Britain’s Next Dog Model 2012 competition
The competition will run on the Mikki Facebook page www.facebook.com/
The winner will be announced on Facebook on Tuesday, April 17. The Britain’s Next Dog Model competition coincides with National Pet Month and National Grooming Week to help raise awareness of the importance of proactive and effective pet care.
Following a recent independent survey carried out on behalf of the grooming, training and healthcare experts, Mikki, pet owners in Great Britain spend more money on treats / food and vet bills than grooming or training aides. This reflects a lack of investment in preventative care.
“There is an important message behind all the fun of Britain’s Next Dog Model,” explains Anh Nguyen, Mikki Brand Manager. “Regular grooming plays an important role in any animal’s welfare. It’s not all about looking nice – grooming offers a great way for pet owners to spot potential health issues as well as being a great way to bond with a pet.”
This is the second year that the Britain’s Next Dog Model competition has taken place. In 2011, there were more than 450 entries, with Scout – a four year old Cavalier King Charles Spaniel from Buckinghamshire claiming the 2011 title.
Monday, March 19 – competition goes live on Facebook for public entries and voting
Monday, April 9 – entries and public voting closes
Shortlist reviewed by expert judging panel
Tuesday, April 17 – winner announced on Facebook
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Notes to Editors:
About Interpet: www.interpet.co.uk
• The Mikki brand is owned by Interpet Ltd
• Interpet offers one of the largest pet and aquatic product ranges, incorporating 12 different brands including: Interpet, Blagdon, Kent Marine, Mikki, PetLove, PetSafe, Four Paws, Super Pet and Nylabone
For more details about Mikki visit:
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