Mobiflock wins This Week In Startups’ inaugural South African show

Dec. 2, 2011 - PRLog -- Mobiflock, the mobile safety and security company, was awarded first place in the inaugural South African This Week In Startups meetup, hosted by Jason Calacanis, serial entrepreneur and investor.

Mobiflock's marketing director, Vanessa Clark, pitched the company's parental control service for smartphones to the Cape Town TWIST audience – alongside nine other startup pitches. Based on audience vote, Mobiflock and four other companies were chosen to deliver a 60-second pitch live to Jason on the This Week In Startups web show.

"It's just off the charts great," said Calacanis about Mobiflock.

"This is a great, great concept, and I love the branding."

Second place in the pitch competition was awarded to Waytag
(www.waytag.com), a company that lets you create permanent geo-tags that move with you. The other companies that pitched were: Motribe (www.motribe.com), Snapbill(www.snapbill.com), Lessfuss (www.lessfuss.co.za), Cognician (www.cognician.com), Evly (www.evly.com), Khayali (www.khayali.co.za), myDorpie (www.mydorpie.com) and Personera (www.personera.com).

Speaking about the South African startups that presented, Calacanis said: "I am blown away. I would say right now that South Africa and South Korea are doing the most amazing job. They have upped the game here."

At the end of September, Mobiflock was placed third in GigaOm's Mobilize 2011 Launchpad competition in San Francisco.

Watch the full episode of This Week In Startups here:
http://thisweekinstartups.com/blog/twist-south-africa-mee...

Mobiflock’s pitch starts at 16 minutes, 50 seconds.

About Mobiflock’s parental control application:

Mobiflock helps to make smartphones safer for children by giving parents visibility of how their children are using their phones, as well as providing blocking and alerting capabilities to protect their children from harm. Some of the existing dangers children might encounter, including bullying, accessing inappropriate content and sexual grooming, have spread to the online mobile environment. In addition, newer risks to children are emerging thanks to the popularity of the mobile phone, such as sexting, mobile chat or being online late into the night.

What's more, a mobile phone is a very personal device and is often carried by the child 24/7 – further exacerbating the impact and potential of these threats. Mobiflock has been specifically designed for the mobile environment and its particular challenges.