Rebecca Faherty of Skye Marketing Ltd on how selling services is like selling yourself

Sept. 28, 2011 - PRLog -- Rebecca faherty of Skye Marketing speaks about her experience ‘Whether you have a product business or offer a service, you can’t sell any of those things until you learn how to sell yourself. The best way we can build trust with a customer is by interacting with them; show them your uniqueness and personality’. People will always buy from people.

Advertisements on TV or billboards: seen by millions but remembered by few. Unless a person specifically wants what is being advertised then their attention is limited. Brands frequently use celebrities in adverts to make them more memorable to their target customer. People are most likely to remember who rather than what gives a few tips:

Rebecca Faherty of Skye Marketing gives a few tips:

1. Sell yourself, not your product or service. What makes you different? People have so many choices; many times it comes down to who is selling it.
2. Have you come across like an advisor rather that a salesperson? A trusted advisor will always win more sales than a hard core salesperson.
3. Be personable. Customers should want to talk to you – if they don’t you might be trying too hard to get the sale rather than develop the relationship.

Skye Marketing Ltd are experts in business-to-business marketing, business-to-consumer, and event based marketing. They continually provide excellent advice and specially tailored campaigns to suit their high profiled clients’ needs. They organise and structure their systems around the results we want to achieve and evaluate their own progress regularly.