Dr. V Judging For The B2B Twitterer Of The Year Awards

March 21, 2011 - PRLog -- Last year, Dr. Amy Vanderbilt, Founder and Chief Strategist at TrendPOV, was a finalist for Twitter Personality of the Year as part of B2B Magazine's Twitterer of the Year, or TOTY awards. The B2B Twitterer of the Year (B2BTOTY) Award is now in its third year and recognizes B2B organizations for outstanding contributions in promoting business via Twitter.

This year Dr. V. has notably been invited back, but as a judge. She noted that, “judging is a great way to contribute to your industry community, but it is more than that. Judging such as this introduces you to world class people and businesses (the nominees, and other judges). That alone has made it a thrill to be involved.”

The judges for B2BTOTY look at several aspects to determine the winner in each category, including tweet content, the types of followers they have and others that they follow, and metrics from some leading Twitter analytics applications. “The B2B Twitterer of the Year awards are judged by a hard core group of tweeple on a number of important factors. It’s more than a popularity contest; these nominees are judged on real criteria by a panel of the best in the B2B world,” added Dr. V.

The new B2BTOTY website has a fully integrated Twitter application for better tracking. The awards will merit much well-deserved attention and generate Twitter success stories. There are many new categories this year as well, such as Business Journalists and B2B Publications. The judging is performed by a panel of B2B experts (including Dr. V.), and there is a sole focus on B2B.

Dr Vanderbilt highly encourages executives to check out the winners at www.b2btoty.com and study what they are accomplishing with Twitter. She says there are some great lessons to be learned.

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TrendPOV is a social media-based connectancy for executives in the business trends niche. We use new-media to inform, interact with and connect executives every day. For more information please visit: http://TrendPOV.com or send an email to PRNews@trendpov.com.