Viral video craze has local businesses scrambling to shoot

July 3, 2010 - PRLog -- With the recession in full swing, business owners are pulling out all the stops when it comes to finding new and unusual marketing methods. Every trick in the book, from trade shows to dancing chickens on the sidewalk, is being utilized in an attempt to bring more customers through the front doors. Now, with sites like YouTube becoming more popular, business owners are turning to online video to promote their products and services.

Television advertising has long been the most popular form of advertising; but it's difficult to target the exact market a company is after. With online video done correctly, a business can reach the exact demographic of their ideal customer - and do it at no cost to themselves whatsoever. According to a recent article by PC Mag, YouTube is currently up to over 2 billion videos viewed per day. And when using online video sharing sites like this, business owners gain free, permanent air time.

Online marketing specialist Jes Coolbaugh has released a new video marketing training  course (http://jessalynncoolbaugh.com/video-power) which has been designed to help local marketing consultants who want to offer video marketing services to their clients understand how to do so. The package is entitled Video Marketing Power, and contains a step-by-step guide to video marketing, as well as two templates - one HTML, and one for WordPress - which can be used to set up video landing pages for clients.

Local marketing consultants and those following the offline gold phenomenon can learn more about how to offer video marketing services to clients by visiting Coolbaugh's website at http://jessalynncoolbaugh.com/video-power.