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| "The Bread That Loves You Back" Is LaunchedMay is National Celiac Disease Awareness Month. Celiac disease is an autoimmune disease suffered by 1 in 130. The unique new Bready Home Baking System is giving those who can't tolerate wheat, barley, rye or oats in their diet reason to cheer.
By: Norman-Robert Communications Columbia, Mo., May 21, 2010 – Bread lovers who cannot tolerate gluten now have reason to cheer; Bready®, the first and only bread machine designed especially for people with celiac disease and gluten sensitivity, has launched its product. Now the entire family can safely enjoy delicious breads and cakes that come fresh, warm and delicious from their own kitchens — without mixing, making a mess or searching the grocery for hard-to-find ingredients. A great time-saver, Bready is a fully automatic “system” combining a countertop “robot” and a “mix bag.” There is no guesswork, no intervention, and since it is a closed system, there’s no risk of gluten contamination as there would be with a traditional bread machine. Bready uses gourmet bread and cake mixes formulated from the finest all-natural ingredients. After you pop in a mix bag, add liquid and yeast, and press start, Bready does the rest. All you have to do is slice and enjoy the comforting goodness of the best homemade, gluten-free breads and cakes available. The food science behind Bready is its patented vertical kneading action, achieved through a marriage of software and mechanics. This motion emulates the kneading a professional baker would apply – resulting in evenly-textured bread that won’t crumble under a knife. Invented in Sweden, Bready products not only have great taste, they are moist, stay fresh longer and contain less than 3 parts per million of gluten – a significant improvement over current gluten-free offerings. In February Bready North America, Inc. was awarded the Celiac Sprue Association’ To learn more about the Bready Home Baking System and to place an order, please visit www.mybready.com. # # # Communications and Public Relations firm in its 21st year, located in Columbia, Missouri, USA. Specializes in health, wellness. Also operates an online publication, The Healthy Newspaper (www.healthynewspaper.com) End
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