Visual Website Optimizer launches as the world’s easiest A/B testing tool

Visual Website Optimizer is launched as the world’s easiest A/B testing tool. Meant for marketers, it provides a WYSIWYG editor for designing landing page variations for A/B and multivariate testing. Early users have seen 20-90% increase in sales.
 
May 13, 2010 - PRLog -- After a 5 month private beta period, Wingify launches Visual Website Optimizer to the public  as the world’s easiest A/B testing tool. The tool allows marketers and web designers to optimize websites and landing pages by testing different headlines, images, buttons, etc. to observe which combination leads to maximum sales and conversions. Because Visual Website Optimizer is dead-simple to use, it lets marketers quickly test their ideas for increasing conversion rate, downloads, signups, etc. During the beta period, users have seen 20-90% increase in sales and conversions. Numerous case studies and testimonials are available on the website.

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MEANT FOR MARKETERS

Unlike other options available in the market, Visual Website Optimizer is the only tool which is designed exclusively for marketers. It provides a dead-simple WYSIWYG editor for designing landing page variations for split and multivariate testing. As a relief to marketers, it requires no involvement of IT department as there is no HTML code or JavaScript tags. Different conversion goals such as click on a link, visit to a page, visitor engagement, form submission, etc. can be optimized using the tool.

ADVANCED FEATURES

Despite being world’s easiest A/B testing tool, Visual Website Optimizer is packed full of advanced features. Marketers can define multiple conversion goals to track results of their tests. Not just content, it can also be used to effortlessly test website layout, style and theme. Additionally, it can also be used to test dynamic website elements such as prices, product names, top 10 lists, etc. It has built-in segmentation and targeting features which enables a marketer to personalize landing page experience for different kinds of visitors. As beta users describe it, “it is truly game-changing” and “a million times better than other A/B testing tools available in the market”.

CASE STUDIES

Numerous case studies from the beta phase demonstrate the true value of Visual Website Optimizer. For example, AquaSoft (a software company) increased its sales by 20% using the tool. CityCliq (an online service) increased conversions to their pricing page by a whopping 98% within days of signing up for Visual Website Optimizer. What beta users liked the most is the tool’s focus on ease of use & usability, and the fact that there are absolutely no technical integration hassles.

PRICING

Visual Website Optimizer offers monthly paid plans ranging from $49 to $729. Businesses of all size will be able to afford Visual Website Optimizer for increasing their sales and conversions. A 30 day, no obligations free trial is also offered. For a limited period, a launch offer is going on which gives double the number of visitors tested in all paid plans.

USEFUL LINKS
* Homepage: http://visualwebsiteoptimizer.com/
* Case Studies: http://visualwebsiteoptimizer.com/case-studies.php

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Wingify is a company that creates tools for online marketing. Their first product is Visual Website Optimizer, which is world's easiest A/B testing tool. The company's mission is to allow marketers take charge of increasing sales and conversions on their websites.
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